people-movement

Amit Sethiya was with Syska Group for over 8 years

Prior to this, Anuj Arora was the Chief Marketing Officer at the company

Prior to this, Roshni Das was Regional Chief Marketing Officer, GM, Asia Pacific and Japan

Alessandro Manfredi was with the company for over 20 years

Prior to this, Nishant Mishra was the Business Head - North

Prior to this, Rajat Wadhwa was Marketing Lead - B2B Events Strategy, Planning & Engagement at the company

Rabe Iyer was previously the India lead for agency partnerships at ShareChat

While Heval Patel will focus on top-of-the-funnel business and manage the entire P&L, stakeholders & talent, Dhaval Jadwani will work across clients and build mid...

The campaign marks the third collaboration between Ayushmann and Agoda

He was earlier Senior Manager-Ads Monetization

Harit Nagpal, Sanjiv Mehta, Tahira Kashyap, Vikrant Massey and Medha Shankar among the speakers on Day One

In the latest edition of Pitch BrandTalk, Jayati Singh, Chief Marketing Officer, Tally Solutions, shares how marketing efforts of the B2B company have evolved, its...

As reported by e4m earlier, the two companies held talks for the acquisition in March last year as well, but the deal could not be...

Speaking at Goafest 2024, Tata Play MD and CEO Harit Nagpal said disruption is the new norm

The company's EBITDA stood at Rs 211 crore

Vishal Bhola was earlier with Unilever for over two decades; he was also Managing Director at Whirlpool

Wonder Cement has partnered with BCCI and was the official umpire partner for IPL

Shah Rukh Khan will be seen in MPG’s campaigns across multiple channels, promoting their services

Prior to joining Bata India, Deepika Deepti held the position of Senior VP of Marketing at Metro Brands

Gaurav Banerjee was earlier with Disney Star

Priyanka Nair moves from Ogilvy India where she was EVP – Planning and Strategy

Anuj Rathi will replace Ayyappan R at the travel company

With OTTs expanding offerings, viewers now switch between OTT, gaming and FAST channels, much like how they surfed between channels on TV, share industry watchers

The founder of Virtualness, Kirthiga Reddy, spoke to e4m on how Virtualness as a platform provides engagement and monetization for awards, events, certification, phygital goods...

Karwa joined Flipkart in 2012 as a Senior Manager in charge of setting up the smartphone business for the ecomm company

On the occasion of International Tea Day, e4m caught up with VAHDAM India’s Founder & CEO Bala Sarda on the brand’s growth story, industry trends...

Neville Shah will be FCB Kinnect’s first-ever Chief Creative Officer and shall be based in Mumbai

Manushi Chhillar features in the brand’s latest campaign ‘Coffee to Club with Clovia’

Conceptualized and developed by GOZOOP Group, the campaign consists of six commercials, OOH, print, in-shop and other digital assets

Carat will oversee the brand's television media across India exclusively

The film has been launched in over 1200 cinema screens across India

The campaign aims to educate consumers on the importance of gum health

The campaign aims to capture the space of online search around the word ‘condom’ by replacing it with 'Manforce'

OpenAI's Chief Technology Officer Mira Murati announced the company's upgrade to ChatGPT 3.5 by announcing the new ChatGPT 4o, touted to be a smarter version...

The campaign promoted the Loocator app, an initiative by Harpic that helps women locate public toilets

The brand will leverage SKY’s success in the international cricket arena

Chetan Krishnaswamy, Vice President, Public Policy, Amazon India is the new Vice President

Dipesh Doshi’s last stint was with Times Internet Ltd as National Manager – Spotlight (Languages)

In his new role, Mayuresh will lead the creative efforts and work closely with FCB India's CEO Ashima Mehra

The alliance will cater to clients seeking a comprehensive range of distribution and customer-facing solutions

The deal signals Dharma's ambitious foray into the event space.

The three-film campaign has been crafted by Moonshot Digital creative agency with scripts written by Tanmay Bhat and co.

The campaign film, directed by Anna Joseph, transforms the human body into a canvas of landscapes

The brand aims to leverage the association with Rakul Preet Singh for reaching out to pet moms on the occasion of Mother’s Day

By involving the Ministry of Electronics and Information Technology, the Centre wants to identify violators with appropriate legal action and penalties

The account size is estimated to be Rs 50 crore

Ritika Malhotra was with FCB Kinnect as its VP – West in her previous stint

At the e4m CTV Conference, industry leaders shared insights on how CTV can be leveraged for sports marketing and the opportunities that lie ahead concerning...

The proposed platform will reportedly showcase content that will promote Indian nationalism, culture and values

The digital film has been conceptualised by Havas CX India

The Indian pacer will represent the brand's products such as its herbal beard serum

Before joining Danone India, Shashi Ranjan served as President & Country Head of Sebamed in India

Sekhar Garisa, CEO, foundit & Saurabh Srivastava, CMO, foundit speak on the challenges faced post the company’s rebranding

The ad showcasing Swaraj Target 630 marks the brand's second commercial featuring MS Dhoni

In his last role, Abhinay Bhasin headed Product Marketing at ProfitWheel, an ad analytics solutions provider

'Our goal is to always celebrate the myriad of ways users express themselves,' said Tor Myhren, VP of Marketing Communications at Apple

Prior to this, Meenakshi Samantaray held the role of Vice President Marketing & Communications at ZEEL

The 30 second ad-film was conceptualized by Havas Worldwide India

Rolls out 360-degree marketing campaign across platforms and a TVC campaign titled "The Greatest Living Experience"

The company has announced a slew of leadership appointments to mark its foray into Hong Kong and Thailand

The Company has launched a series of three TV commercials by dentsu India

The new ad set to Queen's iconic 'Under Pressure' stars cricketers Rohit Sharma, Hardik Pandya, Virat Kohli and others enjoying the lighter moments of playing...

The campaign urges viewers to actively participate in their mothers' well-being by encouraging them to seek medical advice whenever needed

The campaign, titled ‘Be Who You Are’, is conceptualized by Brandmovers India

Biba’s Mother’s Day campaign features TV actress Shilpa Saklani

The digital ad by Zomato has the sole aim of ensuring no one forgets Mother's Day this year which falls on 12 May

The campaign comprises a digital film & social media activation.

Most recently, he held the position of Country Head of UK & EMEA at Datawrkz

The offices will provide collaborative environments for Omnicom’s talent in India

Star India’s sports business loss expands by 50% in H1FY24

At the e4m OOH Conference 2024, industry leaders deliberated on how traditional advertising on the outdoors is being revolutionised by digital technology

Ivaturi moves from Quess Corp and has previously worked for over two decades with Feedback Consulting

In his previous role, Salim Ali was the Chief Marketing Officer at WordPress VIP

The apex court also directed the Ministry of Consumer Affairs, Food and Public Distribution and FSSAI to file a fresh affidavit on action taken by...

'I am delighted to embark on this exciting journey with Kalamandir Jewellers,' said Shruti Haasan about the association

As part of the acquisition, Yellophant Digital has rebranded to 'Yellophant', becoming an integral part of Chimp&z Inc's portfolio

She was overseeing Special Projects and Brand Solutions at NDTV

Mayur Hola was earlier the Chief Marketing Officer of Culinary Brands

The marketing campaign is executed by Prime Video alongside its agency partners Kulfi Collective, So Cheers, Initiative and Trzy Innovationz

Wavemaker retained the mandate after a competitive multi-agency pitch

Dipankar Sanyal, CEO of Platinum Communications, feels programmatic would take 2-3 years to become a huge part of the media budget pies

The film is produced in collaboration with Crayon

Sandeep Ghosh will continue in his role as the Group Country Manager for India and South Asia

Sanchita Johri was previously with Adidas as Director of Digital Activation

In a fireside chat with Dhaval Gupta of CyberMedia at the Indian Magazine Congress 2024, Manavdeep Singh of PubLive spoke about the power of AI...

The Founder of Atlas delivered a keynote address on how to transform a media business into a subscription powerhouse

The ad has been conceptualised by TBWA\India

The eyewear brand is gearing up for its launch

Neeman’s and VML worked with The Other Half to create a cheeky awareness campaign, trying to catch the attention of voice assistants to increase traffic...

The film is part of the company's #ZindagiKeLiyeSIP campaign

In line with the rebranding, Lemma has launched its revamped website with enhanced user navigation and refreshed content

The campaign has been conceptualized by Ogilvy

Kiara Advani features in two films, showcasing the wide range of trends across women’s ethnic and western wear on the platform

The thought-provoking campaign is titled ‘Aaj Picture Nahi, Bigger Picture Dekho’

The TVC by DDB Mudra commemorates the diamond jubilee of its iconic Prestige Pressure Cooker

Sant joined Jio Studios in 2018

The account was won following a multi-agency pitch and will be serviced from the agency’s Bangalore office

Shabbir Motiwala to be at the helm

Sapna Arora was Chief of Client & Solutions at dentsu

The appointment came into effect on April 25. Saggi will serve her first term till 2028

Purohit was with Amazon Prime Video as Head of India and SEA Originals

Delves into the inspiring journey of Sachin Tendulkar from the day he was born to the day he made his international debut

The campaign has been conceptualised by Ogilvy India

The actor is a part of the Nand Ghar Movement's #KhaanaKhaayaKya movement aimed at ensuring quality nutrition for all children

The campaign #EveryVoteCounts has been conceptualised by WYP, a Wondrlab Company

The promo video for ICC Men’s T20 World Cup 2024 channels Bachchan's character from the movie Kalki 2898 AD

Mathur is presently company’s Head - Growth & Transformation for South Asia

Gandhi is moving on after a 15-year-long stint with the company

The latest multi-channel media campaign for Hyundai EXTER is titled ‘Dil mein Bas Jaye EXTER’.

The social media influencer is named the brand ambassador for the Korean skincare brand in India

Tridib Mukherjee has served as the Vice President of Data Science and Artificial Intelligence at Games24x7 for over six years

Alastair Lewis, Interim Managing Director, FIPP, and Owner, Quested Consulting, spoke at the IMC 2024 about the five streams that will drive growth for magazine...

At the Indian Magazine Congress, BCG’s Nitin Chandalia & Sumit Solanki explored emerging models for publishers to grow revenue

The soft drink brand has also launched a new campaign, #TravelWithLimca, conceptualized by Studio X

The new branding encompasses Switzerland's Tourism's three main promises of nature, hospitality and reliability

The campaign is centred on Emcure Pharmaceuticals’ vision to go beyond cure and enable healthier living for individuals

Musically gifted admen can perform in front of the Goafest audience and stand a chance to win a cash prize of Rs 50,000

The new television commercial has been produced by Raju Hirani Films

Priya Barve has previously held leadership roles with Google, Mondelez, and Leo Burnett across Asia-Pacific

Hemant Shringy will be partnering with CEO Kulvinder Ahluwalia to lead the FCB Ulka offices across the country

The report shares insights on the four pillars of content marketing – consumers, creators, technology, and platforms

76% of all social content they consume is creator made while 87% spend the most time on Instagram, the report stated

The report adds that preference for Indic languages is higher in non-metros at 53% compared to metros at 39%

The Supreme Court has taken exception to IMA President RV Asokan’s comments in an interview about the Court’s criticism of the practices of doctors

The study, named State of States, will be carried out in collaboration with Quantum Solutions

Soha Ali Khan is part of a digital film for the product range

Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio

Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio

On the Captain's birthday, we look back at some of his memorable ads from the year gone by

It is a patented technology that allows brands to engage with audiences through their second screens while they watch the matches on Star Sports Network

Perkett to Lead the Next Stage of Innovation, Scale, and Growth

The campaign will run for one month and span large-format billboards across metro, mini metroes and small towns. 

This is the second edition of ‘Nahi toh Mehenga Padega’ campaign

Aabha Sachdev’s last assignment was as Head - Corporate Brand Marketing at Sony Pictures Networks

With a multilingual approach, ZEE5 released promos in Hindi, Marathi, Tamil, Telugu, and Bangla

The campaign talks of ‘taking a moment to savour the feeling’

HERSHEY’S Choco Delights is a milk chocolate with crunchies, at an affordable price point of Rs. 10

The campaign covered 21 markets over three weeks

The brand continues its partnership with Royal Challengers Bengaluru for the upcoming T20 season

The campaign encourages Gen Z to ‘Register to Vote’

The brand has released an ad film to mark the launch of NeoBharat Latex Paint

The campaign aims to create awareness on the benefits of an Annual Maintenance Contract (AMC) service

The Draft Digital Competition Bill, 2024 identifies large digital platforms and prescribes various obligations for them aimed at preventing anti-competitive conduct

Akhil Chaturvedi elevated as Executive Director, Niket Shah named Chief Investment Officer of Motilal Oswal Mutual Fund

Campaign is an investor awareness & education Initiative

Encourages women to include Vitamin E in their daily skincare routine

BOOMER® and Japsrit Bumrah have come together to take you on a wobbly adventure with the launch of BOOMER® Jelly on Top

The campaign consists of four films that are being aired during IPL

Alphabet has posted 15% increase in revenue at $80,539 million as compared to last year

Prior to this, Pooja Asar was with Paytm as Vice President- Marketing

Adds thoughtful colours to the game through brand association with six teams

Malhotra has been roped in for the popular advertising campaign 'Yeh Toh Bada Toing Hai'

Associates with Eminent Poet & Lyricist Gulzar for its brand anthem featured in the latest campaign - under the inspiration of #MaaJaisi

Two new brand films have been launched to showcase the simplicity and convenience of booking flights and hotels for international travel with MakeMyTrip

The campaign featuring Kiara Advani aims to build a strong connection with the Gen Z audience.

The campaign highlights a New 10 in 1 Deep Repair Treatment Hair Mask addressing modern hair concerns

Celebrate IPL wins with the Indian Sweets League, championing oral health awareness with cricket icons Suresh Raina and Zaheer Khan

Prior to this, Saurabh Kundra was with AGL - Hakuhodo as Associate Director

BP Biddappa to join as Exec Director, HR and Chief People, Transformation and Sustainability Officer-South Asia; Anuradha Razdan to move to global role as Chief...

As per media reports, an HUL executive during the company earnings call said that the labels of the category have been changed to FND ‘which...

According to Soumya Mohanty, Managing Director & Chief Client Officer- South Asia, Insights Division, Kantar, less than 1% of ads get tested due to lack...

As per a media report, influencer marketing platform KlugKlug has found that only 2.48 million profiles out of the 8 million have ‘high-quality’ followers

Kia has rolled out a new TVC, 'Tech is now Badass'

The premium coffee with its range of exclusive coffees will be launched in India by the end of 2024

Collaborates with influencers Juhi Godambe, ShivShakti, & Vagmita Singh

As part of the collaboration, Jaiswal will be featured in boAt's upcoming marketing campaigns and initiatives

The ad film celebrates Greenpanel’s partnership with Delhi Capitals, and features cricket icons David Warner, Rishabh Pant, and Anrich Nortje.

Campaign aims to tap GenZ with witty billboard ads and social media amplification via memes with references to popular Bollywood dialogues and stand-up comedy one-liners

The campaign aims to spread awareness on new-age financial frauds

This strategic alliance aims to reinforce the market dominance of Radico brands and ignite effective consumer engagement

The range inspired by beloved characters from Disney and Marvel includes a wide assortment of footwear for Kids, Men, and Women.

The event is scheduled to take place from May 29-31 in Mumbai

Onetab has appointed three senior team members

Pratip Mazumder has over 10 years in the online and consumer tech industries

Sahil Chopra previously held the position of Vice-President for Marketing and Communications at Stanza Living

The partnership aims to redefine the landscape of cricket entertainment through content and live events

This innovative campaign aims to intertwine personal fashion with home décor by drawing meaningful parallels between the two

The new television commercial campaign, #TapIntoTheFuture, features some of the biggest cricket icons from the Royal Challengers Bengaluru team.

The campaign has 5 films translated into 6 languages

Chetak Technology Ltd. announces the appointment of Mr. Abraham Joseph as Managing Director; Bajaj Auto Ltd. announces the appointment of Mr. Ramtilak Ananthan as Chief...

The campaign will be amplified through a mega-media mix with maximum penetration across mediums such as TV, Digital, Print, Radio, OOH, Audio, News Channels and...

Dish TV CEO Manoj Dhobal and CMO Sukhpreet Singh spoke to e4m on the launch of Dish TV Smart+, the democratisation of content watching, the...

The conglomerate reported an 11% YoY increase in revenue from operations that stood at Rs 2.4 lakh crore in the quarter ended March 2024

Balakrishna will continue as the Chief Revenue Officer of The Hindu Group

The digital platform has released two teasers on social media hinting at an ad-free plan

This campaign aims to evoke a sense of civic duty among voters urging them to embrace the power of unity and their actions across the...

The brand, in collaboration with its delivery partners, has streamlined the plastic recycling process, making it incredibly convenient for consumers

Ideated and brought to life by The Bridge, the 3-month long campaign adopted a two-pronged approach for holistic impact and pan-India reach.

Charts Five-year vision of becoming a multi-channel life insurance company with expanded presence across product categories

One of Kolkata's first 4D anamorphic display unveiled with Mimi Chakraborty, celebrating the spirit of Kolkata Knight Riders (KKR)

The campaign empowers & encourages first time voters in the largest democratic exercise ever

This initiative aims to generate awareness, empower and mobilise the voters in Delhi, Gurgaon and Bengaluru to participate actively and responsibly in the Lok Sabha...

As a brand ambassador, Tendulkar will collaborate closely with Hafele to amplify the brand’s purpose, Maximising the value of space. Together.

Cadbury Perk encourages consumers to embrace life's challenges with a light-hearted attitude, echoing the mantra ‘Take it lightly’

Appoints Arjun Jetly, Neharika Awal, Ajitesh Verma, and Monish Gupta as Executive Creative Directors

In an interaction with e4m, B Thiagarajan, Managing Director of Blue Star, shares key insights on how the summer, IPL and elections drive demand, the...

This collaborative tool has the potential to free up millions of dollars for Indian brands to re-invest in only the best-performing campaigns

Devika Prabhu, Business Head, Kids and Infotainment, Disney Star, spoke to exchange4media on charting Japanese anime’s contribution to Disney Kids’ rating

Reports say that the company won't hire a replacement for Aneja and instead have Ketan Bhatia and Ankita Bhardwaj leading the brand's business operations

The launch of ‘Headline: Memoir of a Media CEO’ will be held at IIC, New Delhi

Over the next 6-8 months, the brand campaign with Ranveer Brar will prioritize building credibility, trust, and relatability among consumers

Campaign urges first-time voters to actively cast votes in the General Elections

License India & other markets as Agilitas adds its first brand to the portfolio of its consumer business

This change reflects the brand's modernisation and growth ambitions, aligning with the aspirations of contemporary consumers and marking a new chapter in the company’s journey...

This association will further strengthen the brand perception of the lubricant behemoth

Prior to this, Dilpreeta Vasudeva was the Head of Marketing at Meta

Shouvik Roy will continue to lead brand marketing at G.O.A.T Brand Labs

Boldfit's partnership with Mumbai Indians marks a significant milestone in the brand's journey, further solidifying its presence in the realm of sports and fitness

The campaign #DemocracyKaTyohaar is being extensively promoted across various social media platforms

iD Fresh unveiled an exclusive AV, capturing the essence of fresh food crafted by the traditional wisdom passed on by our grandmothers

Designed exclusively for the country's burgeoning youth market, the brand aims to redefine style, self-expression, and the shopping experience for a youth market

A fan-led initiative that gives Chennai Super Kings players more time to train and aim for their 6th title.

Svish has swiftly gained recognition for its innovative products that challenge industry norms

‘Play Your Part’ emphasizes that the power of the collective is realized when everyone comes together and plays their part by voting

As the Global Merchandise Partner, playR offers a diverse range of merchandise including apparel, sports equipment and accessories

Signs Bollywood Superstar Ranveer Singh as the brand ambassador for 'Sansaar' - a conscious living and mindfully crafted home décor fabrics brand

Campaign to promote RuPay Credit Card on UPI

The campaign introduces its iconic symbols of self-acceptance

Ideated and brought to life by The Bridge, the 3-month long campaign adopted a two-pronged approach for holistic impact and pan-India reach.

The account will be handled by the Agency from their Mumbai office and will manage all media aspects for the brand, which includes traditional, digital...

The association reinforces the #DareToDoit Spirit

Snehasis Bose elevated to Group Chief Strategy Officer for L&K Saatchi & Saatchi, Publicis India, and Saatchi & Saatchi Propagate.

The activation provides a first-hand experience of India’s softest and tastiest soya

The campaign by DDB Mudra promotes Oral-B Criss Cross

The Election Commission of India has endorsed these awareness videos, to be utilised for the Lok Sabha Elections 2024 Awareness campaign

The TVC, which has been done in eight languages to resonate with different audiences, will be strongly flanked by print, digital, and OOH.  

Havells BLDC+ campaign is conceptualised by Mullen Lowe Lintas,

The campaign featuring BEST buses to promote Yeh Meri Family Season 3

The brand's decision to partner with the Pushpa franchise aligns closely with its core values and mission of showcasing narratives of resolve, resilience, and overcoming...

Shweta Jain was Chief Business Development Officer, Luxury, Reserve & Craft, India & South Asia, at Diageo India

Anand Kumar will be based out of Bengaluru and report to Uday Mohan, Managing Director, Havas Media India

The TVC highlights the features of 'Nerolac Beauty Little Master Sheen' and ‘Nerolac Suraksha Sheen’ under preferred Nerolac Paint+ series.

Under this partnership, Milind Soman will endorse PUMA’s NITRO range of footwear and apparel

Ishan Kishan will appear in marketing campaigns supporting Skechers Performance and Lifestyle footwear collections

Tata Realty & Infrastructure becomes the first company in the CRE space to launch their signature tune #SoundOfIntellion

The ad campaign is conceptualised and created by Mullen Lintas

Launched in 2023, the campaign celebrates the spirit of new India and the unstoppable Indian riders powered by passion, determination, hope, and Shell Advance engine...

"The Niyo Way to Travel" marks a significant step towards revolutionizing the travel-banking ecosystem in India.

New store offers personalised shopping experience to build a stronger connect with the consumers

Ashima joined the agency from Leo Burnett India, where she served as an Executive Director and played a pivotal role in driving business expansion and...

Prior to this, Krishan Bhatia was associated with NBC Universal for 13 years

Shamsuddin will help in scaling the business, capitalising on emerging market opportunities, teams expansion plans and play a pivotal role in the launch of Frodoh...

His responsibilities include shaping the company's strategic direction, expanding its business footprint, and strengthening its market leadership across various functions

Piali Dasgupta held the role of Senior Vice President - Marketing and Communication at the organisation

Hari, together with Rajiv Chatterjee, Group Chief Growth Officer will lead business operations at the Group

The summit will be held on Thursday, March 21, 2024 in Mumbai

Big marketing bucks, data and insights, and rise of social commerce have been creating the right grounds for content creation to grow into a viable...

Sonia Kapoor joins Condé Nast India from Zee Media's Innovation Studio where she served as the Head of Branded Content

Prior to this role, Chinmay was the General Manager at Madison World

K Ganapathy Subramaniam, VP & Head of Marketing, LT Foods, shares insights behind the recent campaign around DAAWAT Biryani Kits, the core idea behind the...

ITC Bingo!’s latest offering Bingo! 2X Hot and Spicy Korean-style chips have been launched to the beat of Aoora's new song – Maeun Maeun

Ashutosh Gupta took on the Country Manager role at LinkedIn India in 2019

The two actors have been roped in as brand ambassadors

The duties involve the strategic management and expansion of HUDCO's digital media presence across platforms

The global sports brand has also unveiled a new logo

The campaign is live across major leading channels and social media platforms

The upcoming edition of the conference will be held on March 21st, 2024, in Mumbai

Gaurav Barjatya was previously the Head of Brand Marketing & Communications at TimesPro

Tarun Jha, who took charge as CEO Havas Creative in 2023, will be serving his notice till March 31

Neeraj Jha has been associated with Warner Bros for over 4 years

Vishal Gaba held the position of Associate Director - Marketing at the company

The team will be seen in action from March 23

The firm will focus on providing communications counsel on complex issues

SRK will endorse JOY Lemon Face Wash, among other flagship products of the company, alongside Sanya Malhotra

The campaign delivers personalized micro-messages designed to connect with the growth aspirations of women entrepreneurs and aspiring female homeowners

The new logo is built around the concept of "Windows of Opportunity”

Experience Commerce will lead digital campaigns for elevating The Sleep Company's online presence; the account will be handled by the agency’s Mumbai office

Ritu Kant Ojha has over 20 years of experience in managing marketing mandates across sectors

Prior to this, Parminder Singh was with Kampd as Advisor

The collaboration has allowed the brand to effectively reach a wider audience and amplify brand awareness

Darpan Munjal, Founder, Squadhelp explains how the company is leveraging data and AI to help brands brainstorm creative names

Prior to this, Gigesh Gangadharan was the Head of Digital Marketing at Godrej Consumer Products

The campaign aims to inspire people from all walks of life to experience the uplifting effects of movement

Shahid Kapoor will promote the upcoming NARZO 70 Pro 5G

The association is aimed at celebrating self-expression, the brand said

Binaifer who has been with the agency since its inception in 2022

Jaibeer Ahmad will be directly reporting to Babita Baruah

Srivastava's mandate involves working across brands handled by both offices of the agency

The new TVC conceptualized by Ogilvy spotlights the brand's Engage Eau De Parfums for him and her

He was previously the Head of Dabur D2C, Marketing Services & Excellence

The digital film has been released ahead of Women's Day

Prior to this, Manish Prasad held the role of Head of Industries at the company

Dr Derrick Gray has been with BARC for six years

A single video of Ayushmann Khurrana has been converted into over two hundred videos that each highlight a different destination with this Blink Digital collab

This is the sequel to Tetley Green Tea Immune's #everyBODYcan campaign released last year

Before joining HiveMinds, Srinath was the Managing Director at Reprise Digital, Indonesia

The digital video #ItIsHer highlights the stories of Voltas Beko's female workforce

Previously, Mahesh Kanchan served as the CEO of Del Monte Foods India

Before this, Nilesh Malani was with the CMO at Polycab India for over three years

Pawan Sarda, Chief Growth Officer, The House of Abhinandan Lodha, spoke to e4m on the company’s marketing strategies, the value of real estate and more

Sunder Madakshira has worked for brands Adobe, SAP, Infosys, Wipro, and Hindustan Unilever before

Prior to this, Aditya Babbar was Senior Director-Head Product & Marketing at the company

Prior to this, Ankit Kapoor was with Ananta Capital as Chief Marketing Officer

The Women's Day campaign has been created by SBI's in-house creative team

In his new role, Narayan Devanathan is tasked with executing the network's strategy to deliver industry-defining client solutions

Prior to this, Anil Pandit was Senior Vice President at the agency

Rayomand has previously been a creative leader at SSC&B Lintas, Contract Advertising and Havas

In his new role, he will be working closely with IMEA Managing Director Anit Kurian

Tushar Malhotra joined Bisleri in 2021 as Head of Marketing & International Business

The campaign is centred on educating parents about the importance of vital nutrient absorption

The partnership aims to strengthen the influencer marketing portfolio of the agency

As CEO, Mahesh Bhupathi will be responsible for handling the overarching strategic direction and growth initiatives of the business

PUMA has also onboarded Vineeta Singh, Masaba Gupta, Faye D’Souza to champion the cause of women’s cricket this WPL season

Hitarth Dadia was previously the Partner & Chief Marketing Officer at NOFILTR.Group

Prior to this, Mohit Kumar held the position of Senior Manager - Digital Media and Content

Neeraj Chopra will be the face of BPCL’s premium petrol ‘Speed’

Ghosh, who was earlier associated with Viacom18, has joined as Head of Creative Strategy, Branded Content, Innovations and Trade Marketing

The Swiggy Dineout campaign has been curated by Toaster India

The campaign showcases the company's latest digital offering 'iSelect Guaranteed Future Plus'

Gaurang Menon was the organization’s Creative Chief for 3 years until 2022

While Aakriti Gupta will be the Finance Director, Reema Dash will be Legal Director. Sanuj Shah has been appointed as the Program Director and Rahul...

Nu Republic specializes in wireless audio products and wearables

Sohail Khan Qadri was most recently with iProspect India

Mia and RCB will be part of the #SheGotGame campaign

The campaign, executed by VML, will be launched across OOH, OTT, YouTube, Radio, and digital TV in four different languages

Prior to this, Avik Sarkar was with Kellogg Company for 8 years

The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala

Prior to this, Ashim Gupta was associated with Uber

Leo Burnett has been tasked with designing the brand architecture for the main brand – Birla Opus and driving the strategic, creative, and digital initiatives...

Traditional media offers wide reach and can effectively build brand awareness and credibility, which are essential for D2C brands looking to expand their market share,...

e4m takes a walk down memory lane with a selection of Shahid Kapoor ads on his 43rd birthday

Ankit Desai has been elevated to General Manager for South East Asia, Australia, New Zealand

The #BarberKeBaraber campaign projects the Philips All-in-One Trimmer as a portable 'barber' that can offer salon-like precision

The campaign, spearheaded by Anil Kapoor, aims to break stereotypes surrounding poker by showcasing it as a game accessible to everyone

Murtuza Madraswala, Head of Marketing, NBA India, talks about their ‘Nets for Change’ campaign, the sports league’s strategy for India, and more

Shivaram’s expertise lies in brand reputation, corporate communications, leadership positioning, and more

In his new role, Ajay Rao will work closely with the CEO of the media house to bolster the business interests of the Group in...

Ranveer Singh will feature in digital, print, and TV ads for the London-based consumer-tech brand

ISEC is far more representative, stable and less volatile compared to NCCS, said MRSI

#TuJaantaNaiMeraBreadwalaKaunHai is aimed at redefining the way consumers percieves healthy eating

Shalabh Dang’s last assignment was with Red.Health as Chief Revenue Officer

Divya Agarwal will also be heading Creativeland Asia's research and insights division, Crossbow

Exhicon is not only planning to develop the media and marketing business in Ayodhya but also several amenities like an experience centre, convention venue &...

Megha Tata was appointed as the CEO of the animation studio in October 2022

Sanjay Trehan is a CXO consultant in the new media business and has earlier worked with media companies like NDTV, HT Media and Times Internet

The innovative campaign introduced a fresh perspective on handling emergencies especially during the season of love,

The multi-year partnerships spans for four seasons of the Women's Premier League

As kit partner, Puma's logo will be present on the leading arm of the jersey of both the men's and women's teams of Delhi Capitals

The campaign has been conceptualised by 22feet Tribal WW

The campaign empowers Young Adults to Navigate Adulthood with the Financial Security of Health Insurance

'Deepika Padukone embodies the spirit of modern India and resonates with the aspirations and ethos of the Indian traveller,' said the company

Tathagat Jena has been associated with HMD for close to 2 years now

B. Ramanathan will take charge of nurturing strategic client relationships, contributing to brand stewardship, driving business expansion, and spearheading the development of innovative offerings

Jitender Kumar was earlier with NDTV Group

The duo will lead the charge for Curativity Brand Partners as Head of Creative and Head of Business respectively

The series of digital films encourages individuals to proactively manage their financial well-being with FGILI’s innovative approach to tax savings

Hiroshi Yoshizane will succeed Stefano Sanchini

Arpit Srivastava has been with CARS24 since 2022

Nilesh Malani was with the company for over three years

In his capacity as Brand Custodian for Fortune, Jignesh Shah will ensure its relevance and resonance in the dynamic FMCG landscape

At Meta, Priya Rege Jaggi was in charge of marketing and brand development responsibility for Instagram and Facebook

Snigdha Sunil has in the past worked with Clear and Star Sports

Key Comm Green aims to revolutionize the PR industry with its focus on promoting businesses and ideas committed to a greener and more sustainable future

Prior to this, Saurabh Vatsa was spearheading the Citroen brand at Stellantis

The two-film campaign shows the emotional aspects of what goes behind every claim

Puja Rai is a seasoned media professional with over 20 years of experience

Kalla was previously with Radio City where he worked for over 15 years. In his last role, he was EVP

Nikhil Rao joins Mars Wrigley India from Mondelez where he was the Vice President - Marketing for Mondelez Southeast Asia (SEA)

The campaign has been conceptualised by Famous Innovations

The company has also announced the appointment of Veerasundar V as CFO

Advertisers from Tamil Nadu outline their plans for the Pongal festive season with respect to ad spends, marketing strategies, media mix and expectations

Before joining Everest, Rahul Vengalil was with Isobar for over seven years

Prior to this, Priyanka Biisht was with Adidas as Head-Brand Marketing & Comms, adidas Originals, Sportswear and Cricket

Puneeth Bekal will also lead HDFC Sky

Prior to this, Suyog Gothi was leading the merchant lending division at PhonePe

Gurpreet Singh joins from Performics - Publicis Groupe where he was Managing Partner

Sources have confirmed with e4m that Saini will head the creative unit of the agency

As per the mandate, Curativity will help shape brand positioning for the entire snacking portfolio of TooYumm!

Minhaz Fatima joins MyMuse after leading the brand, social and creative vertical at Fi

Prior to this, Amandeep Singh Kochar was Head of Commercial Growth and CX at Kuala Lumpur

Sociowash has already been doing overall strategic planning, campaigns and production for these Titan Company brands

Prior to this, Aseem was at Navi as Head of Growth and Head of Product for the lending vertical

Deepa Krishnan has been hired as Head of Marketing and Prasad Narulkar as Director of Digital

Rahul Shrivastava had moved to JioAds for two years

The 'Mumbai ka Pyaar' campaign aims to create a feeling of belongingness for the city dwellers

T M Narasimhan will report to Prashanth Mani who will continue to be the head of Motorola’s Asia Pacific business

Gwanggu Lee will be taking over from Tae Jin Park who is retiring after a 36-year stint with Kia

Prior to this, Sharma held the role of Director - Business Strategy at the company

Amitesh Rao joins from McCann India where he was Executive Director - North and West Operations

Prior to this, Adesara was with Adani Wilmar as Head of Marketing

Indus, the first Indian App store, is set to go live in the next two to three months

Prior to this, Vikas Sachdeva was head of India international ad sales at Disney Star

Luigi Mirri will retain responsibility for The Hershey Company APAC

Sanjay Adesara was associated with the company for nearly 16 years

Krishnan Sundaram was earlier General Manager, Beverages and then VP - Global Marketing Transformation and Capability

Prior to this, Kacker was with Percept D Mark as EX-Director

Zaarra Khader previously led the film business and content division for Motion Content Group India

Prior to this, Kandasamy was with ShareChat as National Agency Head

The announcement comes as WPP creative agencies Wunderman Thompson and VMLY&R unify to create VML

Prior to this, Sushma was SVP & Business Head- Kannada at The Walt Disney Company

Venkata Ramana Murthy Pinisetti, Shishir Babubhai Desai and Uttam Prakash Agarwal have been named Additional Directors for a three-year term

Prior to this, Saurabh Dahiya was with VMLY&R as Head of Strategy & Planning

Dcruz will build the brand business and mine new partnership opportunities between brands, artistes and music

Nidhi Sinha joins the agency from McCann Global

He comes from Sun Mobility

Tan is a veteran of STB having 18 years of experience in the organisation in various pivotal roles

Vibhor Mehrotra stepped down as the Chief Digital Officer at Zenith earlier this month after being associated with the Publicis Groupe for 9 years

Anirban Ghosh was earlier associated with several media companies like BIG FM, India Today and ABP Group

Neville Suraliwala has over 15 years of experience of working with agencies

The team comprises Anandi Sah, Vibhor Yadav, Pragati Rana and Anirudh Venugopal

The former marketing director of Meta announced the development in an Instagram post

The news report also hinted at the company’s plans to set up an India unit to leverage the growing AI ecosystem in the country

Shenai leaves after a 11-year stint with the company

Chauhan, who was the Chief Client Officer for South Asia and Managing Partner for North at the agency, announced his departure on LinkedIn

He will report to the Ogilvy India CCOs, and be a part of the core Ogilvy West leadership

The current President & CEO, Chip Bergh, is set to retire April 2024

The platform intends to provide opportunities for actors and writers to make a breakthrough in the film industry

Saboo worked in key marketing roles at FloBiz, Ola Cabs, Aditya Birla Fashion and Retail Limited and SAB Miller prior to this

In the new role, Rahul will be spearheading the company’s overall business and creating a unique proposition in the FMCG space

Strategic move aligns with company's shift from family business to corporate model

Bhaskar joins in from Lowe Lintas where he was last serving as Vice President in a business role

Former CEO Thanos Papangelis will now be a board member and product & innovation advisor

With close to 40 years of experience in the fast-moving consumer goods (FMCG) industry, Anand Kripalu is the Managing Director and Global CEO of EPL...

Kumar will be handling the P&L side of the business

This move comes after Aalap's departure from Dentsu Creative

She has previously held marketing roles in GE Money, Tetra Pak, Aviva, Roca and Canara HSBC Life Insurance

Nitish most recently served as the Head of Brand at fintech startup CheQ

Jaipuria was Viacom18's Head of Hindi Mass Entertainment & Kids TV Network

Mishra joined the organisation in June from CNN TV18 where he was the Uttar Pradesh Bureau Chief

He replaces Bhargav Dasgupta who resigned on September 21

In his last stint, Anil was Head of South Entertainment at Wavemaker

This is Mohan's second stint with BYJU'S

Mathan joins after a 15-year stint with Mirchi

Welde will help the company in international expansion and further forays into digital services

Arsiwalla was with the company for four years

Mint’s current Editor Sruthijit KK will join The Economic Times

Sinha will be reporting directly to FCB Global CEO Tyler Turnbull

Malhotra was earlier with Unacademy

Gupta has over two decades of leadership experience

Rathi has stepped down as SVP, Revenue and Growth

Last month, he stepped down as Head - Marketing Communications & Brand at Panasonic

She has over 19 years of leadership experience across Digital, Tech, E-commerce, Retail and Consumer Goods

Shivshankar will contribute across platforms

Francis joins MRF Tyres from GROHE where he was the CMO

Gandhi recently stepped down as Reckitt's Regional Marketing Director, Health & Nutrition, South Asia

Pradhan was Head-Integrated Media & Agency Relations at Mahindra Rise

Pawar has decided to move away from advertising; Havas Worldwide to be led by Anupama Ramaswamy

Vohra headed Meta India’s SMB portfolio

Joshee joins the agency from Wunderman Thompson

Since 2020, he has been leading campaigns for brands like Cadbury Dairy Milk Silk, Cadbury Bournville and Marico's Set Wet

Rana was earlier with Sun Pharma Consumer Healthcare for 6 years as Head Marketing & eCommerce

Mukherjee is moving on from his current role as the Chief Marketing and Strategy Officer at Emami Agrotech; at Bata, he will report to Rajeev...

Chandok was previously with Amazon Web Services (AWS) as the head of India and South Asia

She was with Diageo India for 3 years prior to this

Singh was earlier PHD India’s Strategy Lead

Mitra will be reporting to the Head of Network, Ajit Varghese, as per reports

Chinnappa was with the tech major for 13 years

Based out of Gurugram, he will oversee integrated buying in North and East, along with assuming additional responsibilities for trading

Dhanwani will be leading the D2C business at ShemarooMe

Prior to this, Varun Gupta was SVP - Head of Growth (Online) of Bombay Shaving Company & Bombae, VLPCPL

As per sources, Desai will be launching his own venture

She has held important roles in companies like General Motors, CK Birla Group, Ingersoll Rand India and The Bajaj Group

Shah succeeds Gaurav Anand who moves on after close to two years with the company

Sayed joins as Chief Content & Strategy Officer at Moneycontrol

The media veteran is among the few executives from the industry who has closely witnessed the evolution of the Indian broadcasting sector

Fernandes will report to Avinash Pandey, CEO, ABP Network

Prior to joining Visa, Rishi has held leadership positions at Fiserv, PayPal and JP Morgan

Gopakumar, who recently quit Optimal Media Solution, will now handle non-news business of Times Network

She would be responsible for driving business partnerships to enhance the company’s offerings and expand its market presence

Donohue has earlier worked with PayPal, Square, Leanplum and Optimizely

He was earlier Head-Marketing Communication at Tata Projects

Prior to joining TPV Technology, Hrishitaa was associated with vivo India

Shivshankar had been associated with the channel since 2016

Additionally, he will take up the role of Executive Director of BCCL, after receipt of necessary regulatory approvals

Mohit Jain is COO (Publishing) and Executive Director

Prior to joining Zenith, he was heading the national media-buying and partnerships at Dentsu

PubLive addresses the pressing pain points faced by publishers and equipping them with the cutting-edge tools

In her post, Malini Parthasarathy said that the scope for her editorial views were shrinking in the group