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ASCI's annual complaints report points to persistent issues around non-disclosure of paid partnerships and promotional content for prohibited products
Russell Barrett, Chief Creative Experience Officer at TBWA\India, has long been an advocate of brand thinking that ventures out of the comfort zone of television....
‘Our core proposition is flexibility in lending & customer repayment'
Kanchan Achpal, CMO of Bliss Chocolates (SMOOR) shares how the....
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Industry Experts weigh in on whether authenticity, relevance, and cultural....
Growth of Digital is projected to be 17%, TV 8%....
L’Oréal will start consolidating Medik8 sales from the date of....
Guest Column: Kush Aggarwal, Head of Marketing, Bikano writes how....
Guest Column: Srinath Sridharan writes how Vinesh Phogat has fought....
Guest Column: Prerna Aggarwal, Chief Marketing Officer, Campus Activewear writes....
Nisha Singhania, CEO and Managing Partner, Infectious Advertising, writes on....
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Guest Column: Anirban Banerjee, Senior VP & SBU Head (Batteries....
The founder of Virtualness, Kirthiga Reddy, spoke to e4m on how Virtualness as a platform provides engagement and monetization for awards, events, certification, phygital goods....
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OpenAI's Chief Technology Officer Mira Murati announced the company's upgrade....
The Draft Digital Competition Bill, 2024 identifies large digital platforms....
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This collaborative tool has the potential to free up millions....
