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‘A progressive Budget that will boost marketing & advertising’

‘A progressive Budget that will boost marketing & advertising’

  • by Team PITCH
  • July 24, 2024

While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that have been announced would spur...


Budget 2024: Will special allocation for Bihar and Andhra Pradesh lift India’s AdEx?

Budget 2024: Will special allocation for Bihar and Andhra Pradesh lift India’s...

  • by Kanchan Srivastava
  • July 24, 2024

These allocation could enhance economic activity and ad industry growth, provided implementation is effective, say experts


Union Budget 2024 today: Industry hopes high from FM

Union Budget 2024 today: Industry hopes high from FM

  • by Team PITCH
  • July 23, 2024

A low-down of what players from each of the sectors hope this Budget will deliver


Budget 2024: M&E players want FM to push consumer spending, tax sops & growth plans

Budget 2024: M&E players want FM to push consumer spending, tax sops...

  • by Aditi Gupta Sonam Saini
  • July 18, 2024

Several stakeholders, e4m spoke to, shared suggestions like facilitating subsidies to filmmakers & web series creators, easing the TDS framework and making tweaks in the...


INS President Rakesh Sharma meets Finance Minister ahead of Budget 2024

INS President Rakesh Sharma meets Finance Minister ahead of Budget 2024

  • by Chehneet Kaur
  • June 27, 2024

Sharma described the meeting as ‘very cordial and fruitful’


Budget: Rs 4,342 crore for I&B ministry; M&A industry gives a thumbs up

Budget: Rs 4,342 crore for I&B ministry; M&A industry gives a thumbs...

  • by Team PITCH
  • February 05, 2024

Major portion of the outlay, Rs 2,960 crore, allocated to broadcasting


Budget: Rs 4,342 crore for I&B ministry; M&A industry gives a thumbs up

Budget: Rs 4,342 crore for I&B ministry; M&A industry gives a thumbs...

  • by Team PITCH
  • February 02, 2024

Major portion of the outlay, Rs 2,960 crore, allocated to broadcasting


Interim Budget 2024: What does media & advertising industry expect?

Interim Budget 2024: What does media & advertising industry expect?

  • by Team PITCH
  • January 31, 2024

Although it's just Vote of Account, stakeholders have high hopes from the govt which range from higher DAVP ad rates to waiving import duty from...


CCI gives nod for acquisition of Glenmark Life Sciences by Nirma

CCI gives nod for acquisition of Glenmark Life Sciences by Nirma

  • by Kanchan Srivastava
  • December 20, 2023

In September of this year, Nirma disclosed its intention to acquire a 75% stake in Glenmark Life Sciences


Godrej Capital launches digital campaign to introduce Nirmaan

Godrej Capital launches digital campaign to introduce Nirmaan

  • by Team PITCH
  • December 06, 2023

The campaign is titled #GrowthKiUdaan


GST to be levied on online gaming from Oct 1

GST to be levied on online gaming from Oct 1

  • by Team PITCH
  • August 03, 2023

The tax will be applied not to each value of the bets placed but to the entry amount that users pay


Newsprint: Publishers seek waiver of customs duty

Newsprint: Publishers seek waiver of customs duty

  • by Team PITCH
  • January 18, 2021

Newsprint cost has jumped 20 per cent in the past three months due to the Covid-19 pandemic, publishers have reportedly claimed in a representation given...


Will MSME economic package boost growth for the ad industry?

Will MSME economic package boost growth for the ad industry?

  • by pitchteam
  • May 14, 2020

According to industry experts, digital advertising is expected to be a clear winner with MSMEs trusting the medium more than ever to reach out to...


70 days of Modi 2.0: Should business be optimistic?

70 days of Modi 2.0: Should business be optimistic?

  • by Sandiip Kapur
  • August 29, 2019

If the conversation in the last couple of years leading to the 2019 election in Delhi revolved mostly around slowing down of business. Now, the...


Trending

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    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
  • Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
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Marketing Moments

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    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
    • August 30, 2024
  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
    • August 27, 2024
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    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
    • August 22, 2024
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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