Aditi Gupta STORY
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sunny saini Collaboration is going to be the new superpower:...
At Cannes Lions, Nick Lawson, Global CEO, EssenceMediacom, shares how well the integration of Essence and MediaCom has turned out....
Disney-RIL Merger: The power of consolidation & the risk of...
While the CCI's conditional approval is a major milestone, the merger may still encounter further legal and regulatory hurdles over....
Bigg Boss top revenue generator for Banijay Asia, says CEO...
The Founder and Group CEO of Banijay Asia & Endemol Shine India talks about Bigg Boss, evolution of TV and....
DPOs to meet TRAI over broadcasters' channel bouquet discount as...
DPOs want TRAI to reduce broadcaster discount on channel bouquets from 45% to 15%, saying that the current discount makes....
May take months or years: Legal experts vexed by withdrawal...
Given the lengthy and contentious process surrounding the Bill, a delay at this stage could hinder progress and add to....
Draft Broadcast Bill at odds with TRAI's FreeDish encryption rules,...
Industry leaders express concerns over Broadcast Bill exempting DD FreeDish from the encryption mandate that can undermine efforts to combat....
Walt Disney to curb password sharing from Sept
During the earnings call, Walt Disney’s Chief Financial Officer Hugh Johnston said the company would lay out positive earnings from....
Big bucks for news broadcasters: Revenues soar up to 40%...
Looking forward, experts say the second quarter, which includes the festive season, could also be strong as TV will continue....
Draft broadcasting bill: Is the industry impressed?
While the revised Broadcast Services (Regulation) Bill incorporates some industry feedback, it still has significant ambiguities, say sector experts
Tata Play removes Sony channels from bouquet; Sony calls it...
Harit Nagpal, MD and CEO, Tata Play, told e4m that they are restructuring their channel bouquets by removing less-watched channels....
Advertising in full sprint as Olympics 2024 begins in Paris
According to Viacom18, the official broadcaster of Paris Olympics 2024, the advertiser interest is 70% more than the last edition
Sapangeet Rajwant moves on from Viacom18
Sapangeet Rajwant was Viacom18’s Senior Vice President-Marketing
Budget 2024: M&E players want FM to push consumer spending,...
Several stakeholders, e4m spoke to, shared suggestions like facilitating subsidies to filmmakers & web series creators, easing the TDS framework....
India vs Zimbabwe T20I: Heavy discounts on TV ad slots?
Advertiser interest diminished due to the timing of the series—between IPL and T20 World Cup, and right before the beginning....
Broadcasters may secure interim stay against TRAI directive on pay...
TRAI, however, has jurisdiction in the case of tariff forbearance and permission to DPOs to form their own bouquets, said....
Is TRAI’s suggestion to encrypt DD Free Dish channels even...
As per experts from the broadcast industry, the recommendation to encrypt DD Free Dish channels is “just to please DPOs”....
TRAI notification on tariff regulation: Cable operators cheer, broadcasters cry...
TRAI has allowed cable operators to offer up to 45% discount while forming their own channel bouquets to enable flexibility....
All eyes on Gaurav Banerjee to steer Sony’s content ship
With Gaurav Banerjee’s past successes in fiction, the new CEO of Sony is expected to take the network’s linear and....
Festive season to be a hit for TV ad rev,...
Despite spending on IPL, elections and the T20 World Cup, brands will still have budget allocations for the festive months,....
Self-declaration certificates: Industry pushes for one-time submission
Stakeholders say the SC directive for submission of SDC every time an ad is to be released is against government’s....
TRAI's multiple rating bodies proposal: Who will pay for it,...
Marketers and advertisers shared that a system of multiple rating agencies was likely to create confusion, and the focus needs....
NBP: TRAI silent on OTT regulation & data privacy?
In its recommendations on inputs for National Broadcasting Policy, TRAI touches on a lot of peripheral issues rather than recommending....
We ensure right SDCs go with right creatives to right...
Karan Gupta, MD, Aidem Ventures, talks about challenges that the advertisers and agencies will face in submitting the government mandated....
Easy accessibility of self-declaration certificates: A privacy concern for brands?
According to industry experts, these declarations can give away signals or hints of a major product launch or a response....
T20 World Cup: High demand for TV ad inventory as...
Industry sources say that 15% of the inventory is kept for later stages and sold at a high premium of....
Channel price hike: Are broadcasters and cable operators nearing a...
Industry experts say broadcasters may give some leverage and consider the concerns of cable operators
ICC Men's T20 World Cup: Ad inventory for India vs...
Ad rates for the T20 matches are the same as last time, but advertisers are paying 20-25% more just for....
What does CCI's anti-trust clearance mean for Disney-RIL merger?
As per legal experts, the clearance was vital to assess if the merger would create an appreciable adverse effect on....
Challenges awaiting the new Sony CEO
From dealing with the impact of failed merger with ZEEL to facing the tough winds ahead with Disney-RIL merger, there....
Hopeful that NTO 3.0 will strengthen Pay TV ecosystem: Punit...
Speaking during recent earnings call, Goenka, the MD & CEO of ZEEL, said the industry will see healthy growth in....
RIL-Disney merger: NCLT approval first in a series of nods,...
The next step is to secure over 75% votes from stakeholders in favour of the merger; more approvals needed from....
Digital media revenue stood at Rs 63,200 crore in FY...
OTT took the lion's share of the revenue in the fiscal, raking in Rs 31,800 crore
National Broadcast Policy must not hurt creative freedom: Industry tells...
At an open house discussion on National Broadcast Policy held by TRAI, stakeholders said there was a need to create....
T20 World Cup: ‘Viewership will spike as most games in...
Kingshuk Mitra - Head of Ad Sales - Star Sports, Disney Star, and Dhruv Dhawan - Head of Ads -....
Disney reports first profit in streaming business
The company saw a decline in sports revenue from Star India by 17%
Is JioCinema’s new subscription plan sustainable?
Industry is a divided house on Jio’s new offering, with some saying it will disrupt the Indian OTT landscape, while....
e4m Media Debate 2024: Industry leaders call for reforms in...
Experts debating whether 'India needs multiple TV ratings providers' differed on many points, but largely agreed on the fact that....
Sports business is all about feelings: Prashant Khanna, Disney Star
Prashant Khanna, Head - Field Operations, Studios, Design & Tech R&D - Sports, Disney Star, tells us how technology has....
Cable operators seek flat 35% distribution fee on MRP of...
In their submission to TRAI, accessed by e4m, cable operators have sought that the condition for availing 15% more distribution....
DD FreeDish to reach 5 crore homes by next year:...
But there is hope for pay TV as India still has 125 million TV-dark homes, Sanjiv Shankar, Joint Secretary, Broadcast,....
TRAI will finalise National Broadcast Policy by May-end: Anil Kumar...
Chairman Anil Kumar Lahoti on Thursday said TRAI’s goal is to provide a level playing field to all stakeholders in....
Will IPL 2024 score bigger ad numbers than last 2...
Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not....
Network18 revenue jumps 50% in FY24
Network18’s TV news business recorded a jump of 28% in its revenue in the fourth quarter of FY24
Focus is to be present on TV to maintain continuity...
Rajiv Dubey, Head of Media, Dabur, talks about the brand's maiden foray into IPL, expectations from the tournament and plans....
ZEE withdraws NCLT plea for Sony merger: Move to find...
Also, the withdrawal of the plea will mean one less litigation for ZEEL which might help the company in the....
No price hike during elections: Not really a big loss...
Halting the price hike of TV channels may not hit broadcasters as much as losing out on the viewership could,....
Price hike of TV channels put on hold till June?
Sources say TRAI has requested broadcasters to not increase prices of TV channels till June this year to avoid any....
Pay TV homes on the decline: Will CTV run the...
Industry experts feel that Pay TV may decline each year but will not go away completely, and while FTA is....
50-60 million TV homes to have DD FreeDish in next...
While addressing the audience at the FICCI FRAMES 2024 event, Prasar Bharati CEO Gaurav Dwivedi asserted that there has been....
Intense and prolonged merger-related activities impacted Zee operations: R Gopalan
During an investor conference call, ZEEL Board Chairman R Gopalan said that the company will make counterclaims against Culver Max....
Does ZEEL need a strategic or financial partner to weather...
In the aftermath of the Zee-Sony merger fallout and the subsequent crashing of its shares, Punit Goenka may have to....
Our digital mix is around 60% of total media spend:...
In its earning calls, the company said that its revenue grew by 7% in Q4 FY23 and it has created....
ZEEL’s revenue down 3% in Q3 FY24
The net profit of ZEEL for Q3 FY24 was Rs 58.5 crore, up from Rs 24.32 crore in the same....
Offered many proposals to address Sony’s demands, but they weren’t...
Punit Goenka, ZEEL’s Managing Director, said during the Q3 earnings call that he has chalked out a plan to bring....
Tailored cross-channel ads key for brand building: Tarun Ummat, Teads...
At the launch of the e4m-dentsu Digital Advertising Report 2024, Tarun Ummat, Teads India Managing Director, spoke on the ‘Power....
Need a comprehensive act to regulate cable TV industry: Parliamentary...
The Parliamentary Standing Committee on Communications and IT has raised concerns over the decline in cable TV subscribers & stressed....
Walt Disney reports 27% jump in operating income in Q1...
Walt Disney has said revenue from linear network in entertainment was down by 12% from the previous fiscal due to....
NCLT can’t enforce Zee-Sony merger if one party is unwilling:...
According to legal experts, Sony will have the option to file an appeal before NCLAT against the decision of NCLT
Zee-Sony break-up: Will other media biggies now band together to...
Consolidation is the only way forward to survive in the industry that has tech heavyweights like Google India and Meta....
Fresh legal battles for ZEEL after break-up with Sony?
Law experts say implication of merger termination will be more on ZEEL as its promoter is already embroiled in investigative....
Merger off: How will it impact Zee share prices?
The tumultuous two years of the Zee-Sony merger saga saw ZEEL’s share prices yo-yoing; analysts say Zee’s valuation is likely....
FCB Ulka’s revenue up 8% in FY23
Revenue from the sale of services stood at Rs 163.6 crore in FY23, up from Rs 157.55 crore in FY22
Default on $200 million payment to Disney: New trouble for...
The payment default by Zee to Walt Disney’s India unit has added another layer of complexity to the already tumultuous....
Can Zee take legal course if Sony pulls the plug...
In case Sony decides to pull out of the merger with Zee, it may have to pay a termination fee....
BARC to increase meter count to 65K: Will this be...
Experts say it is not just the smaller number of meters but also the slow pace of installation of these....
Two mega mergers: Will 2024 start a new chapter in...
The mergers of Reliance & Walt Disney India and Zee & Sony are likely to be completed within the first....
Are two months enough to finalise the mega Reliance-Disney India...
Achieving a merger of this scale in 2 months is challenging, considering the complexities involved in obtaining approvals, conducting due....
Zee-Sony: ‘High likelihood of the merger going through’
Analysts believe that regulatory approvals will take three to four months once the extension is granted. The merged entity is....
InMobi sees revenue jump of 41% in FY23
InMobi's profit too sees a huge jump of Rs 89 crore
Zee, Sony parting ways is more power for RIL: Experts
Industry insiders believe that the likely Reliance-Disney merger could have a monopolistic approach if the Zee-Sony merger does not go....
ZEEL asks Sony to push merger date
The merger agreement between Zee and Sony was to be closed by Dec 22, 2023
FY23 Poor Show: Broadcasters see drop in ad rev
Decline in television consumption and inflationary pressures on FMCG led to a drop in TV advertising revenue, share experts
We’d like to stay in Indian market, considering options: Walt...
We are also looking to see whether we can strengthen our hand there, said the Disney CEO during the earnings....
Are broadcasters losing paid TV subscribers due to NTO 3.0?
Industry has a mixed response. While some say NTO 3.0 has been positive, others claim it has shrunk the number....
SAT relief for Goenka puts Zee-Sony merger back on track:...
Industry insiders predict the record date for listing of the $10-billion media and entertainment powerhouse could be set by November-end
Media mix for Zoya’s latest jewellery collection is mostly digital...
Chawla, CEO of Titan’s jewellery division, spoke about the brand's latest collection, media mix, festive expectations and more
India-Pak World Cup clash: Industry abuzz with ad inventory chatter
Some agencies say 10% ad inventory has been saved for last-minute deals. Others claim TV inventory is sold out but....
India vs Pak World Cup match: Will it break past...
With the opening match of India clocking 2.5 crore concurrent viewers on Disney+ Hotstar, fingers are crossed for October 14....
World Cup fever & festive fervour raise FMCG demand: AdEx...
For the marketing mix, brands will craft a balanced media approach, leveraging TV advertisements, on-ground events and the digital medium
Auto sector revs up ad budget for festive season
Along with TV, OTT and digital, carmakers are stressing the use of radio and vernacular communication to connect with consumers....
Unencrypted channels on DD Free Dish promoting piracy?
Cable operators allege that unregistered local players in rural areas are illegally taking unencrypted feed from DD Free Dish and....
'DD Free Dish not abiding by TRAI's regulation': AIDCF moves...
The QoS regulations that require the channels to be provided in an encrypted manner is being disregarded, say sources
Rs 80,000 crore riding on cricket: Will broadcasters get their...
Most experts are optimistic that broadcasters will make good returns on their cricket media rights investments in the long run,....
BCCI media TV, digital rights: Viacom18 to pay approx Rs...
The rights are for bilateral India matches on home turf for the next five years
Viacom18 bags BCCI's TV & Digital media rights for Rs...
The rights are for bilateral India matches on home turf for the next five years
Disney Star, Sony & Viacom18 in the fray for BCCI...
The media companies will be taking part in the online auction for TV and digital rights
Green light for ZEE-Sony merger: Road cleared for $10-bn media...
ZEE and Sony together are expected to secure an audience of over 700 million in the TV and digital verticals,....
Is the humble cable TV facing an existential crisis?
According to reports, the number of homes using cable and DTH has dropped from 131 million in 2020 to 120....
What hit TV ad revenue in H1?
Industry experts cite split in IPL media rights, channels exiting FTA & inflationary pressures as factors for cut in TV....
'Kellogg’s India aims to deliver the Hershey's experience with nutrition...
Vinay Subramanyam, Senior Director of Marketing at Kellogg’s South Asia tells us about the company's Hershey's collaboration, marketing strategy for....
Will TV see growth in distribution revenue this year?
Industry experts say TV distribution revenue is likely to go up this year on the back of price hike by....
India-WI cricket series: DD set for a good innings with...
Feeds in 6 regional languages, prime-time matches and no clashes with other cricket events make the month-long series a good....
Consolidation of OTTs to lower losses: Will more make it...
Bundling could prove to be a saving grace as it will enable the large players to divide their fixed costs....
TV AdEx: Big shows & festive season to bring respite...
The second half will see launch of marquee shows like KBC, Big Boss, Indian Idol, Khatron Ke Khiladi, along with....
YES Bank owns 43% market share of UPI: Nipun Kaushal
Kaushal, the CMO of YES Bank, talks about the brand's refreshed logo, future plans, market strategies, philosophy and media mix
TV top choice for kids despite popularity of digital platforms?
Experts from television industry say children nowadays look for stories and conversations that are both relatable and engaging
Paper price reduction to boost profits of Print companies
Industry experts believe it is the reduced global demand for the paper that has led to the reduction in price
Customer-first is the core behind new content slate: Manish Kalra
ZEE5’s Chief Business Officer shares the network’s pan-India approach, media and content consumption trends and more
Shades of inclusivity: Inside Estée Lauder India's 'awareness-first' digital campaign
Dikshita Shukla, India Brand Head, Estée Lauder, talks about the importance of influencer marketing, collaboration with Manushi Chhillar, inclusivity and....
