Gunnidhi Singh Sareen, Vice President – Marketing at Head Digital Works, shares insights on how personalisation builds brand affinity, and why gaming platforms should propagate...
Gunnidhi Singh Sareen, Vice President – Marketing at Head Digital Works, shares insights on how personalisation builds brand affinity, and why gaming platforms should propagate...
Shah Rukh Khan will be seen in MPG’s campaigns across multiple channels, promoting their services
The digital ad is for Myntra's End of Reason Sale
Our pick of the most creative commercials of the February 16-29 period
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SRK will endorse JOY Lemon Face Wash, among other flagship products of the company, alongside Sanya Malhotra
Industry players say ad rates have seen a positive shift compared to the previous year and 2024 holds promise for this advertising platform
SRK has joined Tide India as its brand ambassador
Shah Rukh Khan and Amitabh Bachchan are promoting Everest Pav Bhaji Masala
The move came after a contempt petition accused the actors of endorsing a harmful habit despite being Padma awardees
On King Khan's 58th birthday, we look his endorsement journey this year
Kumar has starred alongside Shah Rukh Khan and Ajay Devgn in the ad that was aired during the India vs Australia World Cup match
Brands are capitalizing on Generative AI to realize a host of benefits, from scaling up personalization efforts to tailoring content to individual preferences, at a...
Apart from the Grand Prix in the Creative Effectiveness category, India won one gold, two silver and three bronze in 5 categories
Sunder Balasubramanian, CMO of Myntra, talks to us about roping in fashion icons like SRK and Kiara for its latest campaign and how the brand...
Under this association, Khan will be seen in a series of ad films
The first product Shah Rukh will endorse is the realme 11 Pro Series 5G
Associates with Ministry of Road Transport to promote Road Safety.New campaign includes messages on critical issues like Under Age Driving, Don't Drink & Drive, Usage...