According to ASCI's Annual Complaints Report, baby care emerged as a new contender in the top violators category with influencer promotions contributing to 81% of...
Tushar Malhotra joined Bisleri in 2021 as Head of Marketing & International Business
The entire country is taken for a ride, says the court while passing the order on the misleading ads
Tushar Malhotra, Head of Marketing, Bisleri, shares insights on the brand’s recent campaign Bisleri @Doorstep, the media mix and more
.jpg)
From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers
The guidelines shall be applicable to all coaching institutes whether online or physical and cover all forms of advertisement regardless of form, format or medium
How Deepika Padukone's star power lent heft to top brands from Bisleri to Louis Vuitton
Deepika Padukone features in the brand’s new campaign Bisleri #DrinkItUp
The sheer number of ad violations begs the question of whether agencies are having trouble interpreting the advertising body's guidelines
Tushar Malhotra, Head of Marketing, Bisleri International Pvt Ltd., tells e4m about the brand's latest summer campaign and association with IPL
Employees to undergo ozone therapy as a preventive measure against COVID-19 Bisleri, industry leader and India's most trusted mineral water brand, has initiated a series...
Conceptualized by 82.5 communications, the campaign aims at educating consumers to select only quality-driven and hygienically manufactured mineral water Bisleri, industry leader and India's...
The body warned advertisers that punishment for making such misleading claims will range from 2-year imprisonment to Rs 10 lakh in fine The Central Consumer...
As per BARC data, the tournament has registered 3.42 billion viewing minutes in the first eight matches of 2020-21 as compared to 3.16 billion viewing...
Collaborates with musicians like Baba Sehgal and Rupam Islam to create music as a part of festivities this year Celebrating the festive season...
These two brands come together for the fourth season running FC Goa announced that Kingfisher will be back this coming 2020-21 season...
As part of our new series, ‘Marketers Playbook for 2020 Post Covid-19', Anjana Ghosh, Director of Marketing and Business Development, Bisleri says that brands will...
In view of the rapid evolution of the coronavirus (COVID-19), Bisleri@Doorstep initiative encourages consumers to stay hydrated, boost immunity and ensures direct delivery...
The Future of Your Used Bottles Lies in Your Hands ‘Bottles for Change’ an initiative by Bisleri is all set to...
The Pitch CMO Summit and Awards will take place on March 7 at ITC Maratha in Mumbai The Laqshya Pitch CMO Awards 2019 is a...
Hero Indian Super League (HISL) - India’s premier football league, set to kick off on 29th September 2018, has launched its national campaign...
Over the last decade, there has been a tremendous surge in the number of events in the International sports calendar. Traditionally, the World...