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Abhay Ojha exits ZMCL with immediate effect

Abhay Ojha exits ZMCL with immediate effect

  • by Team PITCH
  • May 06, 2024

Ojha joined Zee Media as Chief Business Officer in 2022 and he was designated as the CEO in 2023


'We have kept innovation and tech at the centre while creating Denim Labs'

'We have kept innovation and tech at the centre while creating Denim...

  • by Ritika Raj
  • May 12, 2021

Abhay Bahugune, Chief Operating Officer, Van Heusen walks us through the inception, execution, processing and marketing of Van Heusen’s new sub-brand Denim Labs For many...


News channels pull off a busy festive season, AdEx sees 28% growth

News channels pull off a busy festive season, AdEx sees 28% growth

  • by Tasmayee Laha Roy
  • December 11, 2020

Industry leaders say big events like Bihar and US elections, pent-up demand, improved consumer sentiment and festive spirit during the period helped push ad sales...


ZEE5 looks to launch 35+ Originals in H2 FY21

ZEE5 looks to launch 35+ Originals in H2 FY21

  • by Javed Farooqui
  • December 01, 2020

ZEE5 India Programming Head Aparna Acharekar says the network has big plans for the last week of December After ending the first half of FY21...


Our ad inventory is running at full capacity even during Blackout: Abhay Ojha, News Nation

Our ad inventory is running at full capacity even during Blackout: Abhay...

  • by Tasmayee Laha Roy
  • November 20, 2020

In a chat with e4m, Ojha, President - Sales & Marketing, says that the Hindi news channel is focusing on strategic tie-ups with OTT platforms...


Singapore-based Vistas Media Capital invests in Planet Marathi

Singapore-based Vistas Media Capital invests in Planet Marathi

  • by Team PITCH
  • November 17, 2020

The investment aims to build an exclusive Marathi OTT platform Vistas Media Capital (VMC), a Singapore-based media focused investment entity, partners with Planet Marathi to...


Max Life unveils TVC for ‘Bharose Ka Number’ campaign featuring Abhay Deol

Max Life unveils TVC for ‘Bharose Ka Number’ campaign featuring Abhay Deol

  • by pitchteam
  • June 24, 2020

The ad film has been put together by Saatchi & Saatchi Propagate Max Life Insurance Company Ltd has unveiled its latest ad campaign “Bharose Ka...


Paytm introduces contactless ticketing for state-run buses for safe city commuting

Paytm introduces contactless ticketing for state-run buses for safe city commuting

  • by pitchteam
  • June 16, 2020

 Move to benefit transport corporations such as DTC, BEST, Punjab Roadways, CTU, OSRTC, KSRTC among others India's leading financial services platform Paytm...


Max Healthcare launches community support initiative to feed thousands of underprivileged

Max Healthcare launches community support initiative to feed thousands of underprivileged

  • by pitchteam
  • April 08, 2020

Amidst a nationwide lockdown in the wake of coronavirus outbreak, Max Healthcare received an over-whelming response for its community support initiative to feed...


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    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
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    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
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Marketing Moments

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    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
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  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
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    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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