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Will Brand Neeraj Chopra strike gold at the Paris Olympics 2024?

Will Brand Neeraj Chopra strike gold at the Paris Olympics 2024?

  • by Chehneet Kaur
  • August 06, 2024

An encore of Neeraj Chopra's 2021 win today would naturally boost his brand, say experts. However, some believe there has been an overestimation and brands...


The man behind many viral ads: Tanmay Bhat turns a year older

The man behind many viral ads: Tanmay Bhat turns a year older

  • by Team PITCH
  • June 24, 2024

Bhat’s first brush with advertising was in 2015 when AIB launched an advertising wing called VIgyapanti aimed at start-ups


NEET vs CLAT ad goes viral; ‘Peak capitalism,’ says the internet

NEET vs CLAT ad goes viral; ‘Peak capitalism,’ says the internet

  • by Team PITCH
  • June 12, 2024

Netizens are amused by this all-out war against the country's two most competitive yet popular exams


Kerala Tourism ad on a London bus goes viral

Kerala Tourism ad on a London bus goes viral

  • by Team PITCH
  • May 03, 2024

The video was shared on Instagram by a user named Ryan Shiju and was subsequently also promoted by Kerala Tourism Minister P A Mohamed Riyas


Dark Parle G real or AI-generated? Internet goes bonkers for the viral choco biscuit

Dark Parle G real or AI-generated? Internet goes bonkers for the viral...

  • by Team PITCH
  • March 07, 2024

The dubious 'dark' version of the biscuit has become a fodder for memes and dark jokes on the internet


Is Zeenat Aman's Authentic Storytelling Rewriting Branding & Engagement Rules?

Is Zeenat Aman's Authentic Storytelling Rewriting Branding & Engagement Rules?

  • by Ritika Raj
  • February 22, 2024

Industry Experts weigh in on whether authenticity, relevance, and cultural resonance are the new formula for successfully capturing young audiences


Orientbell Tiles launches Anti - Viral tiles: kills more than 99% of the viruses in 2 hours

Orientbell Tiles launches Anti - Viral tiles: kills more than 99% of...

  • by Team PITCH
  • January 04, 2021

Orientbell Tiles - a reputed name amongst the tile manufacturers of the country have launched the new Anti-Viral tiles. These tiles are the only tiles...


How consistency has taken the centre stage in brand communications

How consistency has taken the centre stage in brand communications

  • by Nafisa Shaheen
  • October 30, 2020

While the pandemic has managed to change the way brands communicate, experts weigh on the importance of maintaining consistency in a brand’s messaging across channels...


Virat Kohli Scores a Hat Trick as India’s Most Valuable Celebrity: Duff & Phelps Study

Virat Kohli Scores a Hat Trick as India’s Most Valuable Celebrity: Duff...

  • by pitchteam
  • February 05, 2020

Duff & Phelps, the global advisor that protects, restores and maximizes value for clients, today released key findings from the fifth edition of...


Lodha Group Reinvents its Digital Strategy with Adobe Experience Cloud

Lodha Group Reinvents its Digital Strategy with Adobe Experience Cloud

  • by pitchteam
  • October 25, 2018

At a time when the world’s leading brands are investing in digital technology to bolster business results, some traditionally offline industries like real...


Trending

  • Disney-Reliance big merger: The media giant that can make India a content superpower

    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
  • Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
VIEW MORE

Marketing Moments

  • ‘Our core proposition is flexibility in lending & customer repayment'

    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
    • August 30, 2024
  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
    • August 27, 2024
  • Mithila Palkar named brand ambassador of exclusive singles club Juleo

    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
    • August 22, 2024
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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