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Google & ad biz too entangled for a break-up?

Google & ad biz too entangled for a break-up?

  • by Shantanu David
  • August 20, 2024

In light of the anti-trust lawsuit against Alphabet, industry insiders say that the extensive integration of Google's tools in the digital ad workflow leaves little...


What does CCI's anti-trust clearance mean for Disney-RIL merger?

What does CCI's anti-trust clearance mean for Disney-RIL merger?

  • by Aditi Gupta
  • June 03, 2024

As per legal experts, the clearance was vital to assess if the merger would create an appreciable adverse effect on competition in areas like cricket...


PTI rejigs editorial leadership under four Deputy Executive Editors

PTI rejigs editorial leadership under four Deputy Executive Editors

  • by Team PITCH
  • March 05, 2024

These changes involve promotions and clearly defined areas of responsibility across various verticals and beats within PTI


Marketing Trends Set to Define 2024

Marketing Trends Set to Define 2024

  • by Ashish Aggarwal
  • January 04, 2024

Guest Column: Ashish Aggarwal, Director, Product Growth and Marketing, Statiq Unveils Marketing's 2024 Roadmap - Profits, Personalization, and Ethical Practices Take Center Stage.


“We Want To Be A Finacial Partner Rather Than Just a Service Provider”: Prasanth Naidu

“We Want To Be A Finacial Partner Rather Than Just a Service...

  • by Ritika Raj
  • January 03, 2024

Naidu, CMO, moneyview talks about the brand segment, the evolving fintech sector, initiatives for building trust, upcoming initiatives from the brand and more


Epic win against Google: An inflection point in the gaming industry?

Epic win against Google: An inflection point in the gaming industry?

  • by Shantanu David
  • December 18, 2023

The move changes the in-app purchase ecosystem largely, and is a big win for consumers as well as publishers, say experts


Debasis Ray moves on from Tata Trusts as head of corp comm

Debasis Ray moves on from Tata Trusts as head of corp comm

  • by Team PITCH
  • June 21, 2023

Reports say that Ray will be taking early retirement


Dell is India’s most trusted brand: TRA report

Dell is India’s most trusted brand: TRA report

  • by Team PITCH
  • December 02, 2020

Hindi GEC Sony Entertainment Television ranks seventh, featuring among the top 10 for the first time Dell has achieved top slot as India’s Most Trusted...


71% Indians believe they have access to news from sources they trust: Survey

71% Indians believe they have access to news from sources they trust:...

  • by Team PITCH
  • November 27, 2020

The survey titled ‘Trust Misplaced?’ has been done by The Trust Project and Ipsos According to the global survey by The Trust Project and Ipsos...


Asian Paints comes up with quirky ad for TruStar

Asian Paints comes up with quirky ad for TruStar

  • by Team PITCH
  • November 17, 2020

The campaign has been conceptualized and executed by Tonic Worldwide Asian Paints has launched a campaign for the launch of their latest range of specialized...


TRUST Group appoints Tilt Brand Solutions as strategic & creative partner

TRUST Group appoints Tilt Brand Solutions as strategic & creative partner

  • by Team PITCH
  • November 10, 2020

The consultancy’s first responsibility will be to aid TRUST Group launch and sustain its maiden mutual fund...


Dr Trust appoints Rohit Sharma as brand ambassador

Dr Trust appoints Rohit Sharma as brand ambassador

  • by Team PITCH
  • October 29, 2020

The cricketer will feature in a new integrated campaign for Dr Trust which will run across TV, print and online channels as well as in-store...


Pandemic & beyond: Five-pronged marketing strategy

Pandemic & beyond: Five-pronged marketing strategy

  • by Pavangopal
  • September 18, 2020

Pavangopal A, Head of Marketing & E-commerce, Nandu's shares five principles that helped the meat retail brand convert challenges into advantages   Covid-19 brought the...


Tata Trusts launches countrywide health campaign on COVID-19; 12 million people  expected to have been reached in 21 states

Tata Trusts launches countrywide health campaign on COVID-19; 12 million people expected...

  • by pitchteam
  • April 24, 2020

Tata Trusts has begun a pan-India community outreach to induce adoption of health practices, as promoted by the Government of India, in rural...


Tata Trusts & Tata Steel establish the Naval Tata Hockey Academy inaugurated by Mr. Ratan N. Tata

Tata Trusts & Tata Steel establish the Naval Tata Hockey Academy inaugurated...

  • by pitchteam
  • March 05, 2018

Focussed on revitalising hockey in Jharkhand and the tribal belt; aims at producing 5 hockey international players in the next 10 years; over the next...


Trending

  • Disney-Reliance big merger: The media giant that can make India a content superpower

    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
  • Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
VIEW MORE

Marketing Moments

  • ‘Our core proposition is flexibility in lending & customer repayment'

    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
    • August 30, 2024
  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
    • August 27, 2024
  • Mithila Palkar named brand ambassador of exclusive singles club Juleo

    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
    • August 22, 2024
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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