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GEN ZERS ARE SEEKING A BALANCED DIET – “A SALAD IN ONE HAND AND A SMOOTHIE IN THE OTHER”

GEN ZERS ARE SEEKING A BALANCED DIET – “A SALAD IN ONE...

  • by Team PITCH
  • October 02, 2020

Dr. Supriya Chouthoy, Asst. Professor, FLAME School of Communication, Advertising and Branding, FLAME University decodes the tectonic shifts in the food industry being heralded by...


Move Over “Lipstick Effect”: Here Comes The “Eyeliner Effect”

Move Over “Lipstick Effect”: Here Comes The “Eyeliner Effect”

  • by Supriya Chouthoy
  • June 19, 2020

Dr. Supriya Chouthoy, Asst. Professor, FLAME School of Communication, Advertising and Branding, FLAME University details how changing consumer behaviour, during the current pandemic, has impacted...


Celebrate this Mother’s Day the Oriflame’s Way with their latest campaign #TheBeautyOfMoms

Celebrate this Mother’s Day the Oriflame’s Way with their latest campaign #TheBeautyOfMoms

  • by pitchteam
  • May 11, 2020

 "She will always protect you. Fight for you. Make sacrifices. And will love you unconditionally. A mother’s love has no bounds", says Oriflame ...


Changing Face Of Brands @ COVID-19

Changing Face Of Brands @ COVID-19

  • by Dr. Khyati Jagani
  • May 05, 2020

As part of our new series, ‘Marketers Playbook for 2020 Post Covid-19?, Dr. Khyati Jagani, Assistant Professor, Marketing, FLAME  University looks at how brands have...


Oriflame displays solidarity with the nation with its glowing ‘FLAME’!

Oriflame displays solidarity with the nation with its glowing ‘FLAME’!

  • by pitchteam
  • April 07, 2020

Oriflame, leading direct-selling Swedish beauty brand, found a simple yet unique way to show its support in India’s courageous fight against COVID-19 through ...


BUILDING UP A BEAUTY BRAND THROUGH CONSULTANTS AND DIGITAL MEDIUM

BUILDING UP A BEAUTY BRAND THROUGH CONSULTANTS AND DIGITAL MEDIUM

  • by Anam Khan
  • January 04, 2019

Oriflame is a Swedish multi level marketing company which was founded in 1967 that sells personal care, cosmetic products and dietary supplements.In conversation with Pitch...


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    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
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    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
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  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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