Anam Khan STORY
Anam Khan
Dolby’s singular aim is to enhance consumer experience: Ashim Mathur
Dolby, a B2B brand is a known name among it's consumers. It provides a cinematic and immersive experience across different....
‘We cater to the Indian taste and will remain authentic...
Being a milk producing unit, what prompted Amul to enter the ice-cream segment? In the nineties, ice-cream was classified as....
An Ad Icon: The Amul Girl
When a cheerful blue-haired little moppet in a red polka-dotted dress showed up on a hoarding, in 1966, little did....
THE ROAD AHEAD TRADITIONAL MARKETING- “DIGITAL MARKETING”
The concept of marketing has changed over time and it still continues to change till this day. Marketing supposedly evolved....
One should learn from failures in life: Shane Warne, Rajasthan...
The cricketer spoke to Dr. Annurag Batra, Chairman & Editor-in-Chief, Businessworld and exchange4media, during an event held to announce Rajasthan....
In Conversation with Vaibhav Pitale – Sr. Vice President, New...
1- How do you see your growth in the Indian market in the coming years? India is the second-largest elevator....
THE PERENNIAL EVENTS MARKET
Some key brands in the Live Entertainment industry are changing the conversation around events market and doing it....
FIND YOUR DREAM CAR AT DROOM
Technology has been advancing with time and so are the new consumers. As everybody has moved online, the quest of....
In conversation with Rajeev Sharma, Head - Corporate Services &...
Tell us about the new Ad campaign by Mitsubishi? What was the vision behind it? Our new Brand campaign, 'PARTNERING....
BUILDING UP A BEAUTY BRAND THROUGH CONSULTANTS AND DIGITAL MEDIUM
Oriflame is a Swedish multi level marketing company which was founded in 1967 that sells personal care, cosmetic products and....
FOOD FESTIVALS GET A 'YES'
Delhi played host to the recently concluded 4th edition of the food truck festival ‘Horn OK Please’. Amongst the key....
A MATCH MADE ONLINE
Finding a life partner is one of the most important decisions that one makes in one’s life. From....
We will be looking to acquire more stations in Gujarat,...
With the festive season in full swing, it’s time for both brands and media organisations to step on the gas,....
IS SHORTER VIDEO CONTENT A NEW BUZZ FOR MARKETERS?
With its intelligent content marketing solutions, huge user base and advanced technologies, UC Ads leverages its strong mobile user's insights....
BRINGING ABOUT A CHANGE WITH FOOTBALL
Adidas has had a long history of associating with football globally. In a first, the sportswear manufacturer has announced a....
ESSENTIALS OF FESTIVAL MARKETING / ADDING STYLE TO THE FESTIVE...
Fashion retail brand, Lifestyle has launched a new campaign called #Gotit, that talks about the curated collection that....
NITI AAYOG ROPED IN ACTOR TURNED ENTRPRENEUR SUSHANT SINGH RAJPUT...
Actor turned entrepreneur Sushant Singh Rajput collaborated with NITI AAYOG’S flagship initiative, the Women Entrepreneurship Platform (WEP). The agreement was....
