Puneet Das, Senior VP - Marketing, Packed Beverages - India, Tata Consumer Products tells us about the brand’s hyper-localized marketing campaign, emphasis on regional arts...
Satyajit Deb Roy, Director - Sales, ShareChat, on driving traffic from not just Tier 2 & 3 markets but also making a mark in Tier...
From Lifestyle to Sunlight, we take a look at ads that have managed to create some noise with their festive communication
Das, SVP, Marketing – Beverages, Tata Consumer Products, talks about the latest Tata Tea Gold campaign focused largely on the West Bengal market, and more...
To bring about festive cheer, India’s leading carrier, IndiGo, kickstarted ‘India by IndiGo’ campaign, a cultural expedition to celebrate the diverse Indian culture...
The campaign encourages the audience to celebrate this year’s Durga Puja by paying a tribute to their own mother alongside Maa Durga This Durga Puja,...
Ushering in the spirit of festivity, Greenply Industries, one of India’s largest interior infrastructure brands with over 30 years of experience...
Myntra announces the launch of a 360 degree marketing campaign to attract shoppers in West Bengal, ahead of the most awaited festival in the region,...