Industry watchers say that for brands leveraging home screen advertising on CTV, performance measurement is critical and tailored to their specific goals
The campaign has been conceptualised by DDB Mudra Group
The agency which brought home a bronze last year has submitted entries for clients Disney Star, McDonald's India and BGMI
Campaign to promote RuPay Credit Card on UPI
With billions of dollars at stake and no industry left untouched, calls for a system to plug ad spend leaks have been growing more stringent
The campaign, an ode to friendships, was conceptualized by DDB Mudra
The brand was previously associated with DDB Mudra
Chief Digital and Marketing Officer and Head of Strategy Aabhinna Suresh Khare says the revitalization comes on the back of a digital transformation that the...
The agency, promoted by Gour Gupta, buys 100% stake from DDB Mudra
The #MadeForMad campaign is live on social media. POCO India, country’s 3rd largest online smartphone brand, has launched its new brand...
Authored by the Group’s strategy team, these 15 essays act as a guide in shaping decisions for the new world DB Mudra Group has unveiled...
22feet Tribal Worldwide, in collaboration with Hero Motosports, the motor sport division of Hero MotoCorp, has launched ‘Rally Life Navigator’ program. Aimed at...
The TVC asks individuals to start an online business with Meesho with zero investment
The film has been created with DDB Mudra at zero cost with all the scripting, recording & editing done at home Future Group’s Big Bazaar...
Mahindra & Mahindra, one of India’s largest automobile makers, collaborated with DDB Mudra Group to create a heart-warming film as a tribute to all...
Post the TRAI NTO ruling, consumers have resigned to watching dated shows and repeats on local TV channels. Hotstar, India’s largest premium streaming platform, aims...
Global sportswear brand PUMA is all set to launch its latest campaign celebrating fearless women and their pursuit of personal achievement. PUMA India’s women ambassador...
India’s biggest multi-lingual street collaboration; a brand movement that integrates art, dance and music in a compelling music video Lending voice to a new generation...