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Independence Day 2024: Brands fly the flag of patriotism high

Independence Day 2024: Brands fly the flag of patriotism high

  • by Team PITCH
  • August 16, 2024

As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns


'Deadpool & Wolverine' brings out the claws in $100 million marketing blitz

'Deadpool & Wolverine' brings out the claws in $100 million marketing blitz

  • by Shantanu David
  • July 30, 2024

While Deadpool & Wolverine’s marketing budget came in at a cool $100 million, the film’s box office rakings have already made up both production and...


boAt ropes in cricketer Yashasvi Jaiswal as brand ambassador

boAt ropes in cricketer Yashasvi Jaiswal as brand ambassador

  • by Team PITCH
  • April 24, 2024

As part of the collaboration, Jaiswal will be featured in boAt's upcoming marketing campaigns and initiatives


Gods Join the Ad Game: Brands Craft Campaigns For Ayodhya Temple Consecration

Gods Join the Ad Game: Brands Craft Campaigns For Ayodhya Temple Consecration

  • by Ritika Raj
  • January 22, 2024

From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers


Mansion House Flandy Introduces the 'Welcome the Now' Campaign

Mansion House Flandy Introduces the 'Welcome the Now' Campaign

  • by Team PITCH
  • December 08, 2023

The Digital Campaign spotlights Intergenerational friendship & fosters meaningful connections by bridging the gap between the older & the younger generations


Why Brands Have Gone Va Va Voom To Jump On Netflix’s 'The Archies' BRandwagon

Why Brands Have Gone Va Va Voom To Jump On Netflix’s 'The...

  • by Ritika Raj
  • December 08, 2023

Reviving the iconic world of 'The Archies,' Netflix India collaborates with strategic partners, creating a synergy of nostalgia and modernity


boAt donates INR 50 Lac in order to procure high-grade oxygen concentrators and essential medical supplies

boAt donates INR 50 Lac in order to procure high-grade oxygen concentrators...

  • by Team PITCH
  • April 28, 2021

boAt had also put a pause on all their marketing and promotional activities boAt, the #1 audio player in the Indian market, donates INR 50...


boAt becomes official audio partner for 6 IPL teams in IPL 2021

boAt becomes official audio partner for 6 IPL teams in IPL 2021

  • by Team PITCH
  • April 06, 2021

To further strengthen its association with IPL, the brand has launched a digital campaign #SoundOfChampions Consumer audio & lifestyle brand boAt has been partnering with...


boAt continues its partnership with Masaba Gupta for the upcoming FDCI x Lakmé Fashion Week

boAt continues its partnership with Masaba Gupta for the upcoming FDCI x...

  • by Team PITCH
  • March 17, 2021

Masaba’s collection Summer ‘21’ is inspired by lifestyle and audio brand boat After the grand collaboration announcement last season, designer Masaba Gupta is set...


Kiara Advani to launch Women Empowerment anthem with boAt

Kiara Advani to launch Women Empowerment anthem with boAt

  • by Team PITCH
  • March 01, 2021

 Launches anthem 'I'm A Rebel' with Bani J and Raja Kumari On the occasion of International Women’s Day, boAt and Universal Music India...


BoAt announces Vivek Gambhir as Chief Executive Officer

BoAt announces Vivek Gambhir as Chief Executive Officer

  • by Team PITCH
  • February 19, 2021

Gambhir will be closely working with co-founders Aman Gupta and Sameer Mehta to drive the company's vision and accelerate the overall growth Consumer tech products...


boAt partners with Designer Masaba Gupta to launch a limited edition of headphones at Lakmé Fashion Week 2020

boAt partners with Designer Masaba Gupta to launch a limited edition of...

  • by Team PITCH
  • October 26, 2020

Boat teamed up with popular Designer Masaba known for her quirky prints at Lakmé Fashion Week 2020 and unveiled a line of colorful...


boAt ropes in Bollywood actor Kartik Aaryan as its new brand ambassador  Scripts a new strategy for ‘blockbuster’ growth in India

boAt ropes in Bollywood actor Kartik Aaryan as its new brand ambassador...

  • by pitchteam
  • October 25, 2018

boAt – a lifestyle brand that deals in fashionable consumer electronics like- earphones, headphones, speakers, travel charger & premium rugged cables has signed...


Jacqueline Fernandez joins the boAt crew, elevating the style quotient of this consumer tech lifestyle start-up

Jacqueline Fernandez joins the boAt crew, elevating the style quotient of this...

  • by pitchteam
  • June 14, 2018

- boAt signs Jacqueline Fernandezas brand ambassador -  boAt – a lifestyle brand with fashionable consumer electronics products such as earphones, headphones,...


Trending

  • Disney-Reliance big merger: The media giant that can make India a content superpower

    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
  • Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
VIEW MORE

Marketing Moments

  • ‘Our core proposition is flexibility in lending & customer repayment'

    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
    • August 30, 2024
  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
    • August 27, 2024
  • Mithila Palkar named brand ambassador of exclusive singles club Juleo

    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
    • August 22, 2024
VIEW MORE

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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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