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Wipro CEO Thierry Delaporte steps down, Srini Pallia takes charge

Wipro CEO Thierry Delaporte steps down, Srini Pallia takes charge

  • by Team PITCH
  • April 08, 2024

Pallia, has been with Wipro for over three decades, most recently served as the CEO for Americas 1


On Sankranti, Maxkleen's campaign shows gratitude to house helpers

On Sankranti, Maxkleen's campaign shows gratitude to house helpers

  • by Team PITCH
  • January 15, 2024

As part of the campaign, Maxkleen deep cleaned homes of daily house helps in Hyderabad, making their homes festival-ready


COVID – 19 AND THE “NEW NORMAL” MARKETING

COVID – 19 AND THE “NEW NORMAL” MARKETING

  • by S Prasanna Rai
  • May 27, 2020

To navigate the post Covid-19 phase, S Prasanna Rai, Vice-President, Marketing, Wipro Consumer Care and Lighting says marketers will need to prioritize brand building and...


Wipro Consumer Care launches “Santoor Gold” a premium soap form Santoor

Wipro Consumer Care launches “Santoor Gold” a premium soap form Santoor

  • by pitchteam
  • September 07, 2018

Wipro Consumer Care and Lighting has launched “Santoor Gold “ a premium soap from Santoor family . “Santoor Gold’ is made with the...


Wipro Consumer Care launches a unique range of floral fragrances from Yardley

Wipro Consumer Care launches a unique range of floral fragrances from Yardley

  • by pitchteam
  • June 25, 2018

Introduces the modern concept of daily- wear perfumes Yardley, a heritage personal care brand from Wipro Consumer Care & Lighting has...


Wipro Consumer Care launches all-new Santoor Variant for West Bengal

Wipro Consumer Care launches all-new Santoor Variant for West Bengal

  • by pitchteam
  • June 20, 2018

First region in the country where Santoor is being customised for local preferences Wipro Consumer Care and Lighting has launched the...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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