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Cinema advertising projected to surge 35% in 2024

Cinema advertising projected to surge 35% in 2024

  • by Team PITCH
  • February 15, 2024

The sector’s AdEx share is expected to stand at Rs 1,047 crore by the end of the year


Gods Join the Ad Game: Brands Craft Campaigns For Ayodhya Temple Consecration

Gods Join the Ad Game: Brands Craft Campaigns For Ayodhya Temple Consecration

  • by Ritika Raj
  • January 22, 2024

From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers


PVR INOX subscription model: A blockbuster or flop?

PVR INOX subscription model: A blockbuster or flop?

  • by Team PITCH
  • October 18, 2023

As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a market like India or not


WOW Skin Science and PVR collaborate to premiere Tamil film ‘Master’

WOW Skin Science and PVR collaborate to premiere Tamil film ‘Master’

  • by Team PITCH
  • January 18, 2021

All the partnered 6 theatres in Tamil Nadu are branded with WOW hoardings and Plasma static ads WOW Skin Science, one of the fastest growing...


PVR Cinemas Introduces Private Screening at Theaters

PVR Cinemas Introduces Private Screening at Theaters

  • by Team PITCH
  • November 04, 2020

Consumers can now book an entire auditorium for a private screening from Rs 1999 onwards PVR Cinemas, the largest and the most premium...


PVR becomes first Indian entertainment exhibitor to cross 800 screens milestone

PVR becomes first Indian entertainment exhibitor to cross 800 screens milestone

  • by pitchteam
  • August 29, 2019

Launches first PVR Cinemas in Sri Ganganagar, Rajasthan PVR Cinemas, the leading multiplex player in India, announced its momentous achievement to become India’s largest and...


Al-Futtaim and PVR signs a Memorandum of Understanding to establish a Joint Venture cinema business in MENA

Al-Futtaim and PVR signs a Memorandum of Understanding to establish a Joint...

  • by pitchteam
  • July 10, 2018

Al-Futtaim, one of the most diversified and progressive privately held regional businesses headquartered in Dubai, and PVR Limited, the largest and most premium film exhibition...


Trending

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    Disney-Reliance big merger: The media giant that can make India a content superpower

    • by Pitch Team
    • November 13, 2024
  • Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    Raghav Raj Kodesia appointed Head of Scripted Entertainment at Arré Studio

    • by Pitch Team
    • September 03, 2024
  • Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    Subhash Chandra seeks Madhabi Puri Buch’s removal from SEBI, may take her to court

    • by Pitch Team
    • September 03, 2024
  • Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    Expect big marketing investments from Schneider Electric India, mostly on B2C: Rajat Abbi

    • by Pitch Team
    • September 03, 2024
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Marketing Moments

  • ‘Our core proposition is flexibility in lending & customer repayment'

    ‘Our core proposition is flexibility in lending & customer repayment'

    • by Pitch Team
    • August 30, 2024
  • Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    Year-on-year, we've seen a 15-20% growth since we launched: Kanchan Achpal, SMOOR

    • by Pitch Team
    • August 30, 2024
  • Siyaram's ropes in Ranbir Kapoor as brand ambassador

    Siyaram's ropes in Ranbir Kapoor as brand ambassador

    • by Pitch Team
    • August 27, 2024
  • Mithila Palkar named brand ambassador of exclusive singles club Juleo

    Mithila Palkar named brand ambassador of exclusive singles club Juleo

    • by Pitch Team
    • August 22, 2024
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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