Education brands, mainly coaching centres who used to spend most of their marketing budgets soon after results of NEET and NET, have withheld their spends,...
Speaking on the sidelines of Cannes Lions 2024, Jarrod Martin, Global CEO, KINESSO speaks about the value of Kinesso in the IPG network
'Kareena's association with KPG Spices is not just as a celebrity but also as a storyteller of spices,' said the company
Susan Credle will continue to serve as Chair of global integrated creative network FCB through the remainder of 2024
Interactive Avenues’ Chennai office will service the account
CPG, auto and fintech are the most dominant sectors contributing to India’s adex growth followed by government, communication, travel, and real estate
The mandate was won following a multi-agency pitch process
Conceptualised by The Womb the second leg of upGrad’s blockbuster #KaamkiDegree campaign reminds how the ‘right specialisation’ can usher in a ‘bright future’ After...
The first session is by Ms. Puroitree Majumdar, a Clinical Psychologist at YourDOST For a woman to balance a thriving family life and continue to...
In a one-of-a-kind arrangement, the 3-episode web-series features multiple prominent influencers and is a humorous take on a workplace canteen-situations Known for creating waves...
In his previous role, Gandevia was working as President, Asia Pacific, and the Middle East with Fox Networks Group Asia for 14 years upGrad-...
Scheduled to be held in the second half of 2021, this will be the first-ever T10 event where both men & women teams will be...
On Day 1 of e4m India Brand Conclave 2020, Kumar, Co-founder & MD, UpGrad, speaks to Dr Annurag Batra, Editor-in-Chief, BW Businessworld and exchange4media The...
Reprise Commerce combines Reprise’s traditional e-commerce media capabilities with in-depth retail expertise Reprise, the global performance marketing agency of IPG Mediabrands has today launched Reprise...
The campaign by The Womb focuses on the dearth of seats for MBA degrees from ‘good’ universities The pandemic has resulted in a flourishing demand...
He is currently the COO of the company IPG veteran Philippe Krakowsky has been named the next CEO of the company. Krakowsky takes over from...
Bringing together a star-studded line-up of artists including Radhika Apte, Vikrant Massey, Aparshakti Khurana among other talent across different art forms, the song aims...
The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2 cities across online and offline...
RPG Group, one of India’s fastest growing conglomerates, has partnered with Dentsu Webchutney, the digital agency from Dentsu Aegis Network, to launch a...
Isobar India, the digital agency from Dentsu Aegis Network, has introduced the Blind Faith Upgrade, a thoughtful and cause-oriented initiative under accessible tourism. A sustainable...
Hrithik Roshan, Actor and Co-Founder of HRX JS: Please tell our readers about HRX. What was the inspiration behind it? HR: HRX has been...