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DD Free Dish slots up for grabs: Bidding starts at Rs 7 crore

DD Free Dish slots up for grabs: Bidding starts at Rs 7...

  • by Team PITCH
  • August 16, 2024

The e-auction, tentatively scheduled for August 28th, 2024, will offer MPEG-2 slots for the period from September 5th, 2024, to March 31st, 2025


Swiggy Instamart converts Bengaluru airport carousel into OOH innovation test

Swiggy Instamart converts Bengaluru airport carousel into OOH innovation test

  • by Team PITCH
  • July 15, 2024

Products with Swiggy Instamart branding appeared on the conveyor belt, mixed in with other luggage, surprising the passengers


DD FreeDish: No bids for ‘unreasonably priced’ MPEG-2 slots

DD FreeDish: No bids for ‘unreasonably priced’ MPEG-2 slots

  • by Sonam Saini
  • May 29, 2024

Broadcasters say the reserve prices in the 77th e-auction for MPEG-2 slots were 'too high'


FreeDish: Why Hindi news channels paid nearly 17% more for MPEG slots this year

FreeDish: Why Hindi news channels paid nearly 17% more for MPEG slots...

  • by Sonam Saini
  • February 28, 2024

As per industry experts, the absence of the Big 4 broadcasters, the DTH platform's reach and the upcoming general elections spurred this aggressive bidding


FreeDish MPEG-2 auction: DD rakes in Rs 42 crore with sale of 2 slots

FreeDish MPEG-2 auction: DD rakes in Rs 42 crore with sale of...

  • by Sonam Saini
  • February 20, 2024

Both slots have been secured by Manoranjan TV Group for its general entertainment channels - Manoranjan Grand and Manoranjan TV


News State UP/UK, Popular TV allotted MPEG-4 slots

News State UP/UK, Popular TV allotted MPEG-4 slots

  • by Team PITCH
  • November 06, 2020

The allotment will be valid for the period from 10.11.2020 to 31.03.2021 Prasar Bharati has announced the result of the 49th e-auction for allotment of...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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