--> Our partnership with BCCI has worked like a charm: Raja Rajamannar

Our partnership with BCCI has worked like a charm: Raja Rajamannar

Rajamannar, Chief Marketing and Communications Officer, Mastercard shares his insights on the brand's India plans and more

by Simran Sabherwal
Published - June 23, 2023
1 minute To Read
Our partnership with BCCI has worked like a charm: Raja Rajamannar

In an exclusive interaction with exchange4media Raja Rajamannar, Chief Marketing and Communications Officer, Mastercard shares his insights on the evolution of the relationship between the CMO and CFO & CTO, how an experience-led marketing strategy has helped Mastercard increase its brand salience, Mastercard’s India plans and how the association with BCCI has worked like a charm for the brand.

RELATED STORY VIEW MORE

ABOUT PITCHONNET

<hrclass="teal accent-3 mb-4 mt-0 d-inline-block mx-auto"style="width: 60px;">

Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

Contact

Adsert Web Solutions Pvt. Ltd.
3'rd Floor, D-40, Sector-2, Noida (Uttar Pradesh) 201301

Ph: (0120) 4007700