Naziya Alvi Rahman STORY
Naziya Alvi Rahman

naziya@gamil.com

On The Move
Disney Star announces retention bonus amid merger concerns

An estimated 5% of employees have been offered retention bonus if they remain with the company until the merger is....


On The Move
Adobe India is in hyper-growth era: Prativa Mohapatra

Prativa Mohapatra, VP & MD, Adobe India, spoke to e4m on the sidelines of the Adobe Annual Summit in Las....

By Naziya Alvi Rahman

On The Move
IPL 2024: Broadcasters on edge as brands take too long...

Experts believe that brands waiting for broadcasters to lower rates closer to the start, and the upcoming elections have slowed....

By Naziya Alvi Rahman

On The Move
Disney Star onboards Asian Paints as associate sponsor for IPL...

Asian Paints was one of the key sponsors in IPL 2023 as well

By Naziya Alvi Rahman

On The Move
As D-Day approaches, will Sony and Zee give the merger...

Contrary to media speculations suggesting a potential termination of the merger, industry experts indicate that the two parties are actively....

By Naziya Alvi Rahman

On The Move
IPL 2024: JioCinema rings in new year with old ad...

The platform is seeking ad rates to the tune of Rs 200-250 per 10 seconds for midroll ads. It is....

By Naziya Alvi Rahman

On The Move
Navika Kumar to be Group Editor-in-Chief, Times Now and Times...

The Times Network has also announced new roles and elevations for Ranjit Kumar, Padmaja Joshi, Madhavdas G and Nikunj Dalmia

By Naziya Alvi Rahman

On The Move
GroupM India wins Rs 200 crore account of Domino’s Pizza

The business is to be handled by Open Mind, a specialised unit under GroupM. The account was earlier with Havas....


On The Move
We are a Rs 30L cr company today & will...

Ravi Santhanam, Group Head, CMO, HDFC Bank, engaged in a freewheeling chat with e4m Editor Naziya Alvi on the banking....

By Naziya Alvi Rahman

On The Move
Broadcasters can now access Respondent Level Data weekly by paying...

The data will be released every Thursday

By Naziya Alvi Rahman

On The Move
WPP will double its size in India in next five...

The Global CEO talks about WPP's scale-up plans for India, his belief in the country’s growth possibilities, and more

By Naziya Alvi Rahman

On The Move
Coca-Cola & Disney Star strike Rs 160-crore sponsorship deal for...

With the agreement, Coca-Cola now joins the ranks of Hindustan Unilever and Mahindra Auto as key sponsors for tournaments on....

By Naziya Alvi Rahman

On The Move
Disney Star bags Rs 150-cr sponsorship from Mahindra Auto for...

As per sources, it is perhaps the first time that the auto major has associated itself at this scale with....


On The Move
We were neither consulted nor informed: ISA's media charter irks...

The ISA has released a model agency contract that demands a share in the rebates earned by media agencies and....


On The Move
‘India will see AdEx growth of 2-3x the global average’

Adam Gerhart, Global CEO of Mindshare talks about India as a key market, his idea of ‘Good Growth’ and the....

By Naziya Alvi Rahman

On The Move
Disney Star pitches ICC WC Co-Presenting at Rs 118cr for...

As per sources, for India-Pakistan match Disney Star has quoted Rs 30L per 10 secs; Rs 88cr for associate sponsorship....


On The Move
Going forward, no one should charge for cricket: Anil Jayaraj

The CEO of Viacom18 Sports spoke to e4m Editor Naziya Alvi Rahman on the recently-concluded IPL’s viewership and revenue numbers,....


On The Move
Domino's calls for review of Rs 200 crore media account

The incumbent agency is Havas Media, which has been handling the brand's integrated media duties account since 2020


On The Move
Every EssenceMediacom office is an individual country: Navin Khemka

The CEO-South Asia of EssenceMediacom spoke to e4m Editor Naziya Alvi Rahman on handling the big merger, expanding the agency....


On The Move
Reckitt shifts media account to Wavemaker India

The account, estimated to be worth Rs 1600 crore, was earlier with dentsu

By Naziya Alvi Rahman

On The Move
Various factors likely to lift AdEx this year

Spends in the first and third quarters of 2023 may result in a spike in AdEx for the industry, claim....

By Naziya Alvi Rahman

On The Move
We are looking at a turnover of Rs 1 lakh...

The MD of Amul spoke to e4m Editor Naziya Alvi Rahman about the brand’s big launches, expansion to newer countries,....

By Naziya Alvi Rahman

On The Move
Wavemaker wins integrated account of Havmor Ice Cream

The account size is believed to be between Rs 100 cr and Rs 150 cr

By Naziya Alvi Rahman

On The Move
Want to take IPL beyond the barriers of affordability, access...

In an interview with exchange4media, Anil Jayaraj, CEO of Viacom18 Sports, stated they will ensure the IPL telecast gives advertisers....

By Naziya Alvi Rahman Sonam Saini

On The Move
BCCI approves Jio’s plea to telecast IPL matches in 4K...

Sports18 to broadcast IPL in 16-17 languages; set to bring in features like ‘Appointment Viewing’ to enhance consumer experience


On The Move
A slow start to 2023 for the ad industry

While the year may have begun on a muted note for advertisers, the industry hopes that the IPL season infuses....

By Naziya Alvi Rahman

On The Move
Jio to stream IPL for free in 11 regional languages

The app is expected to sell inventory, not on impressions but as 10-second slots, the way it is sold on....

By Naziya Alvi Rahman

On The Move
In a tight advertising market, Disney Star seeks higher IPL...

As the official rate card is being sent to agencies, it is believed that Disney Star is looking at a....

By Naziya Alvi Rahman

On The Move
Rubeena Singh to join AnyMind Group as Country Manager -...

Singh was previously Country Manager at Josh

By Naziya Alvi Rahman

On The Move
India is a strong market both in terms of talent...

Wavemaker Global CEO Toby Jenner speaks to exchange4media Editor Naziya Alvi Rahman about the agency's five-year journey in India, and....

By Naziya Alvi Rahman

On The Move
Want to see Ogilvy India become the feeder for rest...

Bulchandani, Global CEO of Ogilvy, speaks to e4m Editor Naziya Alvi Rahman

By Naziya Alvi Rahman

On The Move
Pandemic had a big effect on advertising industry: Bruno Bertelli

The Global CCO of Publicis Worldwide engages in an insightful conversation with e4m Editor Naziya Alvi Rahman at Cannes Lions

By Naziya Alvi Rahman

On The Move
We have pivoted to digital and are leading the change:...

Prasanth Kumar, GroupM South Asia CEO, shares how the agency is embracing the digital disruption, what are the challenges that....

By Naziya Alvi Rahman

On The Move
Breaking: ITC Calls For Media Review

The account size is estimated to be around Rs 600 crore. The review is believed to be for ITC Foods....

By Naziya Alvi Rahman

On The Move
We had our viewers and advertisers back by Q3: Nina...

Jaipuria, Head- Hindi Mass Entertainment & Kids TV Network, Viacom18, talks about the industry making a comeback in Q3 with....

By Naziya Alvi Rahman

On The Move
There is high support & goodwill to ensure BARC currency...

Lulla, CEO of BARC India, addresses key topics such as TV viewership....

By Naziya Alvi Rahman

On The Move
Regulatory certainty is a must for any content producer: K...

In his first interview as IBF chief, Madhavan spoke to Naziya Alvi....

By Naziya Alvi Rahman

On The Move
Language and affordability to drive Google’s next leap of business:...

We bring you Part I of the two-part series from the first-ever interview with Sanjay Gupta in his new role....


On The Move
OOH & Print still on auto sector’s festive itinerary

Covid has, however, impacted the share of OOH and Print in the sector’s media plans With the auto sector embracing....

By Naziya Alvi Rahman

On The Move
Jyoti Bansal steps down as CEO, PHD India

Bansal has been with PHD since its inception in India Jyoti Bansal steps down as CEO of PHD India. Bansal....

By Naziya Alvi Rahman

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