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Exam cancellations lead to testing times for Indian ad sector

Exam cancellations lead to testing times for Indian ad sector

  • by Kanchan Srivastava
  • June 25, 2024

Education brands, mainly coaching centres who used to spend most of their marketing budgets soon after results of NEET and NET, have withheld their spends,...


Next-Gen Marketing: The Trends That Will Shape 2024 and Beyond

Next-Gen Marketing: The Trends That Will Shape 2024 and Beyond

  • by Prasenjit Basu
  • January 16, 2024

Guest Column: Prasenjit Basu, Head of Marketing at Voltbek Appliances India Ltd. explores the Future of Marketing in 2024 with AI, VR, UGC and Short...


All eyes on the screen: Mobile marketing set for big tech upgrade in 2024

All eyes on the screen: Mobile marketing set for big tech upgrade...

  • by Sohini Ganguly
  • December 15, 2023

With AI taking centre stage, experts predict not just an evolution, but a full-scale revolution in the mobile marketing landscape in the coming year


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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